In the past, the number of personnel in an enterprise determined whether the business was small-scale or medium-sized. In today’s era, the difference between small, medium, and large enterprises is determined by the number of full-time or part-time staff, IT infrastructure, and strategic managers. A giant enterprise will always have full-time personnel for IT infrastructure and data management in modern bookkeeping.
It is difficult for a small or medium-sized enterprise to survive among giant corporations. Giant businesses are the major players in the market, and their promotional budget is enormous. As the sales of their products or services are more significant, their cost is usually lower than the production of small and medium-sized businesses.
However, the promotional budget and low prices are not the only factors affecting customer choices. Quality, efficient services, and the flexibility to produce quality per a customer’s demand all play a part in where a customer decides to open their wallet. Nurturing a sense of trust among its customers plays a significant role in the survival of a small business.
Measures to Ensure SME Survival
If you are an investor in an SME and face competition with a larger enterprise, organized bookkeeping will allow you to assess your competitor’s strengths and weaknesses. You will also be able to assess your company’s edge over your competitor. Identify the possible customer’s needs. Offer more personalized services. Show your capability to customize the product or services. Respond quickly to your customer’s needs.
Large companies also form strategic alliances with smaller enterprises to be their sub-subcontractors, which can increase the success of both companies.
Small and medium enterprises are motivated by a strategic partnership with each other to provide a broader range of products and services to their customers.
How to Recuperate from a Business Slump
Reinvent. Assess strengths, weaknesses, and open market challenges. Offer new products or services to gain market share.
Keep your costs down even while the big corporations refuse to reduce their costs, even during a financial trial period.
Customize your products and services according to the needs of your clients and customers.
Small and medium-sized enterprises often lack the marketing of their services and products. Get creative and find a way to get your name out there, even if it’s only through social media.
Reach out for a direct, face-to-face meeting with your customers. This will ensure better trust and higher-quality relationships.
Healthy competition and good bookkeeping will keep your business going.
Get involved in social media and interact with your customers. Updates about promotions and offers attract more potential customers.
Stay in touch with your customers. Even if they stop buying your services or products, contact them. They might come back for new products or the same old ones.
Vigilantly monitor your employees to keep them motivated and on track.
Review your business. Identify the changes needed and assess the risks and benefits constantly.
Prioritize the list of changes to be made in your SME. The changes with no potential risks must be the top priority.
Conclusion
All of the above steps seem simple but can drastically change your business in the long run. Small businesses can never play like giant corporations, but they can have their own share of the market.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Bookkeeping can be a time-consuming chore for business proprietors, but tracking, managing, and optimizing your company’s growth over time is compulsory. Sooner or later, you’ll need to capitalize on small business accounting software and systems to regulate your cash flow and formulate for tax time. From bookkeeping to invoicing to tracking expenses, there are many different things to consider when choosing the right software for your requirements. It’s an essential choice since it simplifies your small business finances. Below are a few options we recommend when selecting your accounting software for your business.
QuickBooks Online
Intuit QuickBooks Online is a custom small business accounting and bookkeeping software program. It proposes many of the features and bookkeeping functionality that most companies need. QuickBooks makes it easy to select and pay for the features you need for your specific purposes. They include:
Billing
Payroll
Handling bills from retailers and suppliers
Expenditure tracking
Inventory tracking
FreshBooks
FreshBooks is a popular billing solution with built-in outlay management, time-tracking features, and the facility to accept client payments. Logically, this makes it great for freelancers, agencies, and other service-based productions with the ability to automate late payment reminders to customers and manage your different clients and developments with pricing based on the number of active customers you have at a time. FreshBooks is recognized for being user-friendly and providing stellar customer support when you need it, and it is an easy choice if you sell services rather than products.
Xero
Xero offers an extensive breadth of accounting tools that comprise everything from bookkeeping to paperless expenditure management and the capability to get paid in over 160 currencies with programmed conversions and exchange rates updated hourly. Xero lets you send proof of purchase and quotes and mechanically reconcile your accounts, as you’d expect from a decent accounting program. However, the attainability of inventory tracking and the ability to make procurement orders to your dealer on affordable plans makes it a good option if you sell products online or offline.
Zoho Books
Zoho Books is part of the Zoho collection of corporate software that also includes a CRM, help desk, and, in this case, accounting applications. If you are currently using or plan to use other Zoho tools, particularly their CRM, it might also make sense to use their business finance software. You get most of the features you’d come to expect from bookkeeping software, plus time-tracking and other features that are perfect for selling amenities rather than products.
Accounting Apps For Your Shopify Store
If you are a Shopify dealer, you might manually copy sales and customer data from your store to bookkeeping software or a spreadsheet. But there are apps that can systematize the flow of data, give you access to essential inventory, financial, and purchaser data, and free up time that you can then devote to growing your industry.
Connector Apps
Getting your numerous software solutions to “speak” to one another can save time and help you systematize data transfer. That’s where “connectors” or integration apps come in. Connector apps let you faultlessly export product, payment, tax, and customer data with a single click.
SimplyCost
SimplyCost is a simple and reasonably priced Shopify app that lets you produce profit-based reports founded on the cost of properties sold.
Profiteer
Profiteer is another Shopify app that can help you track the COGS of your products and variants. It doesn’t assimilate with accounting software directly, but it can transfer a CSV report showing your inventory’s total cost or profits within a specific time frame.
Conclusion
Factors such as the size of your business, your industry, your employees, and whether you sell products or services or both are important to consider when choosing an accounting system that works for your business and your budget.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Time is money. Hence, businesses are required to ensure that they value time as much as they value money. One of the primary objectives of most enterprises is to maximize profits – signifying that with higher profit goals, they must save crucial business hours that would otherwise be wasted. The Japanese concept of Lean Production calls for eliminating waste or ‘muda.’ This waste can take various forms, including unnecessary time to execute a specific task.
Lean principles dictate that lead time can be reduced by avoiding reworks. The task must be done to perfection on the first attempt so that no rework is necessary; the more rework a task demands, the higher the wastage and the lower the efficiency. Therefore, businesses must save crucial business hours and implement lean production within their organization to inseminate an efficient work environment.
Rather than manual tasking, businesses can salvage time through the implementation of accountingsoftware—ERP (Enterprise Resource Planning). Accounting software enables various benefits that can effectively save crucial business hours that would otherwise be wasted.
Accounts Preparation
With accounting software like QuickBooks, most of the account creation process can now be automated using built-in analysis tools and templates. Rather than manually creating ledgers and financial statements in Excel, using accounting software that includes the relevant templates is easier and saves time. Bookkeeping was initially automated to avoid human error, but automation such as this brings other laudable benefits. Now, you don’t only eliminate error; you also save time and any costs involved.
Invoicing and Payments
Accounting software allows for automated invoice creation and updating. Moreover, payments can systematically be processed in time for both the vendors and customers from within. Creating invoices can be a tedious task owing to its repetitive nature. This repetition may effectively be reduced through automatic invoice generation for the various vendors.
Payment runs will highlight the accounts that require payment. The system will automatically make changes to these respective accounts without manually posting a debit and credit entry within the innumerable accounts of the General Ledger. Automated invoicing and payments are yet another way to cut down on crucial business hours that may now be allocated elsewhere.
Report Generation and Distribution
Accounting software may be configured such that daily, weekly, monthly, and yearly reports can be processed and prepared at preset time intervals. Moreover, the accounts can be integrated to feed relevant data into the reports. For instance, each employee’s daily time-in procedure will transfer data into their weekly attendance report. This will save time when preparing each employee’s weekly and monthly attendance sheets. In addition to real-time reporting, these reports can be distributed by integrating the email system with the accounting software used. This allows for timely reports to be sent to all authorized recipients. Imagine the time it would consume if this had to be managed manually.
Inventory Management – Restocking
Stock-outs can be a nightmare for many businesses, especially ones with a well-established market reputation. For other, lesser-known ones, turning down customers for ‘out-of-stock’ products can be detrimental and may eventually lead to a diminishing customer base. Automated refurbishment can be actualized through accounting software to avoid stock falling below the safety margin or the Economic Order Point (EOC). In addition to avoiding stock-outs, crucial business hours can be redeemed. The business may as well use this to set itself apart from its competitors. Stock-outs give a very poor first impression to all potential customers.
Conclusion
An accounting software such as Xero or QuickBooks can be used to save crucial business hours. Every second you save may be utilized to perform other, more productive duties, thereby reducing waste and fostering efficiency. Moreover, resource allocation can be improved mainly by using accounting software. The redundant resource is an expense in itself.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Marriage is often viewed as a fairy tale romance, but in reality, it is a journey filled with challenges that require careful navigation. One of the most significant challenges that couples face is the issue of financial communication. Poor communication in this area can lead to tension and, ultimately, divorce. In this article, we will delve into the intricacies of financial communication within marriage, exposing the underlying issues and providing practical advice supported by statistics and facts for couples seeking to strengthen their relationship through effective budgeting and financial management.
Understanding the Impact of Financial Disagreements
Money is closely tied to marriage, and how couples manage their finances can significantly impact the quality and longevity of the relationship. According to a study by the American Psychological Association, almost one-third of couples report that money is a significant source of conflict in their relationship. Research by the Institute for Divorce Financial Analysts identifies financial issues as the third leading cause of divorce, following infidelity and basic incompatibility.
The root of financial disagreements often lies in the differing values, beliefs, and practices related to money rather than the amount of money available. These differences can lead to frequent arguments, mistrust, and resentment, gradually eroding the foundation of a marriage.
Tips and Tricks to Save Your Marriage Through Proper Budgeting
Open communication
Establish an open, honest conversation about your financial situation. Discuss your income, debts, savings, and financial goals. This initial step is crucial in building a transparent and trust-based financial relationship.
Set common goals
Setting shared financial goals can unite you and your spouse, giving you a common purpose to work towards. These goals can include saving for a home, planning a vacation, or preparing for retirement.
Create a joint budget
A budget is an essential tool for managing your finances effectively. Work together to create a budget that reflects your joint expenses, savings goals, and discretionary spending. Regularly review and adjust your budget as needed.
Allocate personal spending money
To maintain individual freedom while managing finances together, allocate a specific amount of money for each person to spend as they wish, no questions asked.
Emergency fund
Building an emergency fund can provide a financial safety net, reducing stress and conflict over unexpected expenses.
Regular financial meetings
Schedule regular meetings to discuss your financial situation, review your budget, and track progress toward your goals. This ongoing dialogue can prevent misunderstandings and keep you both aligned on your financial journey.
Helpful Tools for Financial Management in Marriage
Several tools and resources can aid couples in managing their finances more effectively:
Budgeting apps
Applications like Mint, YNAB (You Need A Budget), and PocketGuard can help track spending, create budgets, and monitor progress toward financial goals.
Financial planning services
Financial advisors can provide personalized advice and strategies for managing finances, investing, and planning for the future.
Online resources and workshops
Numerous websites and organizations offer articles, courses, and workshops on financial management, budgeting, and investing tailored for couples at different stages of their relationship.
Conclusion
Marriage is a sacred union that encompasses all aspects of life, including finances. Financial disagreements are one of the leading causes of marital problems, and if left unresolved, they can lead to misunderstandings, resentment, and even the dissolution of the marriage. However, by engaging in open and honest communication, setting shared financial goals, and utilizing effective budgeting tools, couples can navigate financial challenges together and build stronger relationships in the process. Remember, managing money is not just about numbers on a page, but rather, it’s about aligning on values, supporting each other’s dreams, and building a shared future, one financial decision at a time.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Time is money. We have heard that phrase over and over. But, this phrase reaches a much more detailed and specific level for professionals, such as HR execs and business owners. Some companies cater to such needs. They provide software that tracks time and gives more than an auxiliary attendance sheet. An employee’s punctuality is essential. Nonetheless, the organization is a completely integrated system of methods that must be more than a single dimension think-tank. The good news is that software analytics and processes help diversely in tracking time and details.
Technology and Time Tracking
There are many ways to track time and all relevant task details for billing purposes. Solutions vary according to needs and markets that are immensely diverse. Due to technological breakthroughs, every solution is customized, and no two solutions may be alike. Starting with paper is a great way to track details for a start. However, there is now software that can speed up the process by using spreadsheets with filters. Usually, trust is not a reliable asset, nor is hope a reliable plan. Using technology to create an environment of accuracy and enhancing authenticated data received has vastly increased.
Using timekeepingtools can be instrumental but not always completely reliable. This software tracks time by start and stop points and is almost entirely automated. It records the moment it is embedded into an iOS or Android phone. Every minute on the device can be tracked. But, the problem is, it’s not accurate enough. Slugging at a task or wasting minutes away cannot be differentiated, as more details are needed. Twitter, for example, can contribute to promoting a blog or post or maybe just wasting time. There’s no way to record that with single-standing apps such as RescueTime or Chrometa.
For advanced features that project management professionals often require, apps and other essential software can help with seamlessly tracking time on each task, especially client billing. It can be a great way to ascertain precise details of hours spent that are straightforward. If working in a team, many factors of the apps are beneficial as coordination is improved, and there is a more focused and productive use of time.
One of the main contributors to the expansion and development of any business is happy and satisfied clientele. Culprits that can hurt the business are overstaffing, rent, ineffective work methods or flows, non-quantification of marketing efforts, and late client payments. Other things may be services the business doesn’t need but still has. It is imperative to use smart and goal-oriented methods that don’t burden the business to track time. As it is commonly known, human beings have no receptors for time perception and rely on signs or tools. Tasks and assignments under key tracking systems are much more productive and efficient, leading to a business’s overall uprising. The best methods, including timely notification and alerts, prompt staff to execute or expedite orders that help process billing. The business needs to thrive. The biggest failure that weakens a business is the failure to track time and the loss of billing information.
Conclusion
In conclusion, the maxim “Time is money” resonates profoundly in professional spheres, particularly for HR executives and business proprietors. Technological advancements have revolutionized time tracking, offering tailored solutions that transcend basic attendance records. From traditional paper-based methods to sophisticated software, the landscape of time tracking has evolved significantly, enhancing accuracy and streamlining processes. While timekeeping tools offer automation and convenience, advanced software and apps provide precise tracking for project management professionals, facilitating efficiency and client satisfaction.
Effective time tracking is pivotal for business success, enabling organizations to identify inefficiencies, optimize workflows, and maximize billing opportunities. By adopting smart methods, businesses mitigate risks such as overstaffing and late payments, while timely notifications reinforce accountability, driving growth and prosperity. Failure to track time and billing information represents a critical vulnerability. Still, by embracing innovative solutions, organizations can harness time as a valuable resource and secure their position in a competitive market.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
We have put together the most discreet ways to use your acquired funds and obtain complete benefits of rapid growth and development of your small business.
Innovation of Current Products or Services
Invest your funds to innovate the products and services of your company to attract new customers and commit to the old ones. Know what your potential customers expect from you. Be honest and loyal to your customers. If you satisfy your customers, they will return to buy your product and services. They will refer friends and family members, too.
Participate in Trade Shows
Invest your new funding to participate in trade shows. This is a great strategy to utilize funds. Trade shows usually attract customers by grasping their attention. Select where and when to market your product at a trade show.
Expand Your Market
Invest money into reaching new markets. Make your product available to new customers by opening new stores at outreach stations or pop-up shops.
Market the Product
Use strategies to market your product. Advertise through television commercials, billboards, banners, and social media like Facebook and Twitter to target people of all ages, which will eventually bring in more capital.
Conquer a Niche Market
A niche market is the targeted and focused portion where other businesses fail to fulfill customer needs. Focus and invest here to win the battle in the niche market.
Payoff Debts
Invest your new funds to pay off debts. The less debt, the higher the credit scores. The money saved from monthly interest rates can be utilized to fulfill other business requirements. Keep an eye on your bookkeeping records to pay off the debt.
Modernize Equipment
Use funds to replace broken equipment immediately to avoid delaying orders and services. With better equipment, your orders will be completed on time, increasing your company’s trust and quality. This will give your business a much-needed boost.
Beef Up Technology
Investing in the right technology gives you critical insights into customers and possible prospects. It will also protect you from a hacking disaster due to data loss that may hinder your business. Invest in CRM (customer relationship management) software to keep track of potential customers and their purchasing history. The customer is your most valuable asset for your small business, and sales will be increased by targeting this asset efficiently. CRM is online-accessible software. A subscription fee for such software will significantly boost your small business.
Franchising
Franchising gives a fast boost to your small business. It is a method to expand your market and industry. The product is distributed more widely to meet the increased demand of customers. Before franchising, a market analysis should be done. Know what the customers’ demands are and what the regulatory requirements are. These will need to be analyzed thoroughly before franchising. Franchising will help expand capital, provide quick market penetration, and ultimately lead to business growth.
Exporting
Boosting your business by exporting your product is one of the crucial methods for growing a business. Invest your money and time wisely to reach international customers. First, search the top three international markets where your product or service will gain maximum profit. Make an accurate analysis of the market conditions in these three countries.
Also, determine the pros and cons of marketing your product in these markets. Prioritize these three countries according to your previous findings. Now, start the business in the most favorable country. Don’t move to the second one until at least six months have passed.
Bottom Line
There are so many options for using new funds. Be wise and calculative in your decisions to create the best circumstances for your growing business.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Accounting and bookkeeping are critical functions in any business. Small businesses face challenges in accounting and bookkeeping procedures. Accounting is the systemic and comprehensive recording of financial operations in a company. Business bookkeeping is the recording of financial transactions as a part of the accounting process.
Entrepreneurs and business owners often do not see that common small business accounting mistakes are a significant threat to their business’s long-term growth.
Not Using the Best Accounting Software
Choosing the correct software is among the biggest accounting challenges that small businesses can face. It is an important and challenging step in business to choose the proper software for your business needs. Consider its cost, usability, and extra features when choosing suitable bookkeeping software for your small business.
Features of an accounting software must include:
Inventory management
Sales tracking
Contacts management and contact history tracking
Account to accept credit card payments
Generating invoices
Financial statements, cash flow statements, and balance sheet
Budget planning
Payrolls
Taxation matters
The cost of accounting software is an important issue to consider. First, plan out your business needs and finances. Purchasing costly software with highly advanced features will not help your small business if you do not need these expensive features. A small business owner can plan to purchase accounting software by making a full payment at once, or they can choose to make payments in installments or monthly payments. Plan to purchase the software that suits your business finances the best.
Financials are Incorrect
Incorrect financials can threaten your business’s accounting and may sink your funding round.
Any error in your financial statements leads to big losses. If you do not keep your financial data current, your bookkeeping and other business operations will be in a mess. Your accounting statements must be clear and transparent. Income and expense statements must be precise and related to the cash flow and balance sheet. Delayed data entry is a big risk of fraud and theft.
Financials are not Produced Monthly
It is often thought that producing financials on a quarterly or bi-annual basis is okay for a small business. However, monthly financials show investors that you are closely monitoring your business.
If expenses are made but no income statement is updated, it can lead to a negative balance. Invoices paid by the company may go unnoticed and damage a company’s reputation. It can also end terms with suppliers, halting or significantly reducing business growth.
Business Owners mix Personal Finances with their Business Accounts
If you mix your personal and business finances, you cannot correctly estimate the profit generated by your invested capital. For example, if a business credit card is utilized for personal expenses during a trip or dinner, this amount could be later paid from the company’s income.
Covering Small Expenses out of Pocket without Recording
Paying business expenses out of your pocket will eventually make your company look stronger in income than it is. Recording everything is essential so you have an accurate picture of your company’s financial standing.
Starting New Projects and Ideas without a Clear Budget
If you start a new project in your business without planning for it, you can easily run short of your budget for other business operations. You may have to quit the project in the middle if you don’t get the loan or find other investors. It’s essential to always plan before making big moves.
Not Using Accounting Software or Cloud Technology
Failure to set up the correct software your company needs leads to poor decision-making. Installing the wrong software (more complicated than required or lacking crucial functions) can lead to more complexity in accounting. Accounting software prevents accounting and bookkeeping errors. Many software programs come with guided help boxes to make an accounting process easier to interpret. Inventory control tools are provided in the software. Tax matters are made easier using accounting software.
Poor Interpretation of Accounting Information
Accounting information software is only a tool. Decisions must be made after completely checking the reports and interpreting the data. Data interpretation is made by comparing financial statements with cash flow statements and balance sheets. This interpretation can be complex and hard to understand, so hiring a bookkeeping service may be ideal.
After getting the complete picture of accounting information, entrepreneurs and business owners must focus on the long-term consequences of decisions. Making short-term decisions after interpreting account data does not benefit the business long term.
Conclusion
Small businesses face the biggest accounting challenges. Either they are running short on resources to keep an up-to-date accounting and bookkeeping picture, or they are not using the correct accounting software. From choosing the proper accounting software to managing accounting tasks correctly and keeping them up to date, these are among the biggest accounting challenges that small businesses face.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Master Cyber Security: Protect Your Personal Information and Privacy
Cybersecurity and privacy work together to protect your digital assets, personal information, and business data from unauthorized access, breaches, and malicious attacks through a combination of technical safeguards, policies, and best practices. The distinction between them is critical: cybersecurity focuses on defending systems and networks from threats, while privacy centers on controlling how personal information is collected, stored, and shared.
The average cost of a data breach skyrocketed to $4.88 million in 2024—a staggering 10% increase from the previous year and the largest jump since the pandemic began. As the founder of Complete Controller, I’ve spent over two decades helping businesses navigate the complex landscape of financial security and data protection. My team and I have witnessed firsthand how a single security lapse can devastate a company’s finances and reputation. This comprehensive guide combines battle-tested strategies, real-world case studies, and actionable insights that will empower you to build an impenetrable defense against evolving cyber threats while maintaining the privacy controls your business needs to thrive.
What is cybersecurity and privacy?
Cybersecurity protects digital systems, networks, and data from attacks; privacy controls how personal information is collected, stored, and shared
Cybersecurity uses technical measures like encryption, firewalls, and multi-factor authentication
Privacy focuses on policies, consent, and regulatory compliance
Both work synergistically to create comprehensive data protection
Together they preserve digital autonomy and build stakeholder trust
Understanding Cyber Security and Privacy: The Foundation for Digital Safety
Cybersecurity encompasses the technologies, processes, and practices designed to protect networks, devices, programs, and data from attack, damage, or unauthorized access. Privacy extends beyond protection to include the right to control your personal information—determining who can access it, how it’s used, and when it’s shared.
The relationship between security and privacy creates a powerful defense system. Strong cybersecurity prevents breaches that could expose private data, while robust privacy practices limit the amount of sensitive information at risk. Consider the Colonial Pipeline ransomware attack of 2021: hackers exploited weak security to lock critical infrastructure systems, demanding $4.4 million in Bitcoin and causing nationwide fuel shortages. This catastrophe demonstrates how security failures cascade into privacy violations and operational disasters.
The evolution of cyber threats
Modern cyber threats have evolved far beyond simple viruses. Today’s attackers use sophisticated techniques:
Ransomware attacks that encrypt entire business networks
AI-powered phishing that mimics trusted contacts with alarming accuracy
Social engineering manipulating human psychology to bypass technical defenses
The financial sector faces particularly severe risks, with breach costs averaging $6.08 million—significantly higher than the cross-industry average. These elevated costs reflect both the sensitive nature of financial data and stringent regulatory penalties for inadequate protection.
Building a Robust Cybersecurity Framework
Creating an effective cybersecurity framework starts with understanding your attack surface—every point where an unauthorized user could attempt to enter or extract data from your environment. This includes not just your primary systems but also cloud services, mobile devices, IoT sensors, and even employee home networks in remote work scenarios.
Implement baseline protections
Multi-factor authentication (MFA) stands as your first line of defense, reducing account compromise risk by 99% according to Microsoft’s security research. Combine MFA with password managers that generate and store complex, unique credentials for every account. These tools eliminate the dangerous practice of password reuse that attackers exploit through credential stuffing attacks.
Device security requires a layered approach:
Enable biometric locks on all mobile devices
Install reputable antivirus software with real-time scanning
Configure firewalls to monitor and control network traffic
Keep operating systems and applications updated with security patches
Encrypt hard drives to protect data if devices are stolen
Safeguard data in transit and at rest
Encryption transforms readable data into coded information that only authorized parties can decipher. Modern encryption standards like AES-256 provide virtually unbreakable protection when properly implemented. Apply encryption to:
Email communications containing sensitive information
Cloud storage repositories holding business data
Database connections between applications and servers
Backup files stored on external media
Mobile device communications over cellular and Wi-Fi networks
Virtual Private Networks (VPNs) create encrypted tunnels for internet traffic, protecting against eavesdropping on public Wi-Fi networks. Business-grade VPN solutions also enable secure remote access to company resources without exposing internal systems to the open internet.
Mastering Data Privacy Management
Privacy management extends beyond technical controls to encompass policies, procedures, and cultural practices that respect individual autonomy while meeting business objectives. The European Union’s General Data Protection Regulation (GDPR) established the global standard for privacy rights, with violations resulting in fines up to 4% of annual revenue.
Control information flow
Data minimization—collecting only necessary information—reduces both security risks and compliance burdens. Review your data collection practices:
Eliminate unnecessary form fields requesting personal information
Set retention policies to automatically delete outdated records
Implement role-based access controls limiting data visibility
Audit third-party data sharing agreements regularly
Provide clear opt-out mechanisms for marketing communications
The Marriott hotel chain learned this lesson painfully, receiving an £18.4 million GDPR fine for exposing 30.1 million EU citizens’ data through inadequate monitoring and encryption. Their systems collected extensive guest information but failed to protect it adequately, demonstrating how data hoarding increases breach impact.
Leverage privacy laws
Understanding applicable privacy regulations helps you build compliant systems from the start rather than retrofitting controls later. Key frameworks include:
GDPR (European Union): Grants rights to access, correct, and delete personal data
CCPA (California): Requires transparency in data collection and sale practices
HIPAA (Healthcare): Mandates strict controls for protected health information
Sophisticated attackers constantly develop new techniques to bypass traditional security measures. Organizations using AI for security operations reduced breach costs by an average of $2.2 million, according to IBM’s 2024 research, highlighting the value of advanced defensive technologies.
Combating sophisticated attacks
Phishing remains the most common initial attack vector, but modern variants use AI to craft convincing messages that bypass spam filters and fool even security-aware users. Defense requires both technical controls and user education:
Implement sandboxing to analyze suspicious attachments
Use URL rewriting to check link safety before access
Enable warning banners for external email
Configure email retention policies to limit exposure
Ransomware attacks have evolved from opportunistic malware to targeted operations conducted by organized crime syndicates. The 2017 Equifax breach exposed data for 147 million consumers, ultimately costing $425 million in settlements and demonstrating the long-term financial impact of security failures.
Future-proofing your cybersecurity plan
Zero Trust Architecture assumes no user or device should be trusted by default, even if already inside the network perimeter. This approach particularly suits modern distributed workforces where traditional perimeter-based security fails. Key Zero Trust principles include:
Verify every user, device, and connection attempt
Grant least-privilege access based on specific needs
Segment networks to contain potential breaches
Monitor all activity for anomalous behavior
Encrypt data regardless of location
A Founder’s Perspective: Lessons from the Field
Throughout my journey building Complete Controller, I’ve learned that security and privacy aren’t just IT concerns—they’re fundamental to business trust and continuity. Early in our growth, we made the strategic decision to exceed compliance requirements, implementing bank-level encryption and access controls for all client financial data. This investment paid dividends when competitors suffered breaches that destroyed client relationships overnight.
One particular incident stands out: a prospective client asked detailed questions about our security practices during the sales process. Because we had comprehensive documentation and could demonstrate our controls, we won a seven-figure contract. That experience reinforced my belief that proactive security and transparent privacy practices aren’t costs—they’re competitive advantages that directly impact revenue and growth.
Final Thoughts
Effective cybersecurity and privacy management require continuous adaptation as threats evolve and regulations change. The financial impact of breaches continues to climb, but organizations implementing comprehensive security programs consistently outperform those taking reactive approaches. Success comes from combining technical safeguards with cultural change, making security everyone’s responsibility rather than solely an IT function.
Start by assessing your current security posture honestly. Identify gaps between your practices and industry standards, then prioritize improvements based on risk and resource availability. Small steps compound into significant protection—enabling MFA today could prevent tomorrow’s breach.
The experts at Complete Controller understand the unique security challenges facing growing businesses. Our comprehensive approach to remote work security post-COVID and proven fraud detection & prevention strategies help clients build resilient operations. Contact us to discover how proper security and privacy practices can transform from necessary expenses into strategic advantages that fuel sustainable growth.
Frequently Asked Questions About Cyber Security and Privacy
What is the difference between cybersecurity and data privacy?
Cybersecurity protects systems, networks, and data from unauthorized access and attacks using technical measures like firewalls and encryption. Data privacy focuses on controlling how personal information is collected, used, and shared through policies and user consent. While cybersecurity prevents breaches, privacy limits what data exists to be breached.
How much should a small business budget for cybersecurity?
Industry experts recommend allocating 3-5% of IT budgets specifically to security initiatives. For a small business with $1 million in revenue, this translates to approximately $3,000-$5,000 annually for basic protections including antivirus, firewalls, backup systems, and employee training. Companies handling sensitive data may need to invest more.
Can I achieve GDPR compliance without hiring a privacy officer?
Yes, smaller organizations can achieve GDPR compliance through careful planning and documentation. Start by mapping data flows, implementing privacy-by-design principles, creating clear privacy policies, and establishing procedures for handling data subject requests. Many businesses successfully use consultants or fractional privacy officers rather than full-time staff.
What are the most critical security measures for remote workers?
Remote workers should prioritize VPN usage for all work activities, enable MFA on every account, use company-managed devices with encryption, avoid public Wi-Fi for sensitive tasks, and maintain physical security of devices. Companies should also implement endpoint detection systems and provide security awareness training specific to remote work risks.
How do I respond if my business experiences a data breach?
Immediately activate your incident response plan: isolate affected systems, preserve evidence, notify law enforcement if criminal activity is suspected, engage legal counsel, determine notification requirements based on applicable laws, communicate transparently with affected parties, and document all actions taken. Most privacy laws require notification within 72 hours of discovery.
Sources
DataDome. “Cybersecurity and Data Protection, Differences and Benefits.”
Okta. “Privacy vs. Security: Exploring the Differences & Relationship.”
NordVPN. “Personal cybersecurity: 23 tips and best practices.”
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Jennifer BrazerFounder/CEO
Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.
Brittany McMillen is a seasoned Marketing Manager with a sharp eye for strategy and storytelling. With a background in digital marketing, brand development, and customer engagement, she brings a results-driven mindset to every project. Brittany specializes in crafting compelling content and optimizing user experiences that convert. When she’s not reviewing content, she’s exploring the latest marketing trends or championing small business success.
I have a humiliating mystery: Until a couple of years back, my mother did all my tax preparation. One spring, I knew it was the ideal opportunity to cut the rope and learn precisely how complicated this pay assessment was. I’ve been doing my duties from that point onward.
Making sense of which preparer is ideal for you can be challenging. Do you stay home and document your tax duties with programming assistance or visit a genuine bookkeeper? Furthermore, shouldn’t anything be said about all retail facade charge planning administrations?
We’re here to separate all your expense arrangement alternatives so you can decide when the next tax duty season comes.
Programming
You’re presumably comfortable finishing your duties on the web or with software. The greatest benefit of utilizing a site or software is that it doesn’t cost much. Truthfully, numerous programs enable you to record your government expense form for nothing.
Furthermore, if you make under $64,000 a year, you can use the IRS’s free document programming to record your tax return for free. (There are some free state documenting alternatives accessible through the IRS program.)
These tax planning sites and projects make understanding all the charges simple because they walk you through each procedure progression, asking questions to determine which credits you may qualify for or what conclusions you ought to incorporate. You should simply connect to a few numbers, and voila! Your duties are finished.
Obviously, you’ll need to pay more for all the extravagant accessories you might need, such as review assurance or additional direction on investment properties. TurboTax, for instance, ranges from $0 to $114.99, subject to the level of administration you need. Those costs are for government returns—you’ll need to pay more to document your state returns.
If you’re a contemplative person, a site or programming program implies you won’t need to go out or share your monetary data with another live human.
If your tax situation is super confusing, you might be able to explore your duties while utilizing a site or programming platform. However, if you’re worried about precision, chatting with a tax duty master face-to-face may give you more genuine feelings of serenity.
Administrations
Tax preparation administrations with storefronts have sprung up nationwide—you can even arrange your expenses on your next trek to Walmart. Consider these administrations to be a level up from utilizing software or a website—you’ll pay all the more, but you’ll additionally work with a live human.
The people doing your assessments at these storefronts have different levels of involvement and certifications. Some are selected specialists, which means that the IRS and the U.S. Bureau of the Treasury perceive them as expense specialists.
H&R Block, for instance, requires its representatives to take a 60-hour salary instructional class related to tax. For individuals who have a certification, the organization expects them to take and pass an exam. The organization mostly keeps all of its employees up to date.
Keep in mind that the IRS allows you to deduct tax preparation fee charges, and many of these organizations offer advancements to get you into the doorway. Jackson Hewitt, for instance, will give you $100 when you discard your old tax preparer and work with its tax specialists.
Accountant- External or Internal
Not all bookkeepers plan charges, and not all private expense preparers are bookkeepers—some are lawyers and enlisted specialists. However, these professionals can be hired quickly and offer great help.
They’re likewise most likely the most costly alternative accessible (however, not generally). Similarly, as with customer-facing facade suppliers, the expenses these bookkeepers and privately selected specialists charge depend upon the many-sided quality of your duty circumstance. More tax documents imply work for them, which means higher expenses.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Few people have the liberty and liquidity to purchase anything and everything they want, and fewer still can turn this into reality with their efficient use of credit. If used wisely, credit can alter your life in ways you cannot imagine by allowing you to afford the lifestyle of your choice. It can fund your dream house or help you buy that dream car. You can further renovate your home and spend qualitytime with friends and family. The possibilities are endless, provided you make wise credit decisions.
Why Efficient Use of Credit is a Good Thing
People use credit for different purposes depending on their preferences, but the primary purpose of credit is to fill the affordability gap. Using credit efficiently has far-reaching benefits beyond just affordability—responsible use of credit results in a positive credit history and good credit scores on your credit report. A good credit score means you will automatically qualify for better insurance rates, open mobile accounts with smaller security deposits, and secure loans for your business or personal use. The responsible use of credit also shows your credibility to your employer, which eventually can translate into career growth.
Understanding How Credit Works
Whether you are asking for a loan or a credit card, asking for credit means that a lender will look at your credit report for information about how you manage your finances. If you want to do business with another company, they will often look at your credit report for financial management patterns in conjunction with your bookkeeping records. Your credit report includes your financial history and previous use of credit. Your creditworthiness is determined by your credit report by anyone lending you a loan or looking to do business with you.
Your credit history translates into credit scores, which fluctuate depending on your financial decisions. Any missing payment on a loan or credit card will result in deductions from your credit scores, and making timely payments will improve your scores. The scores are the precise measure of your likelihood of paying back a loan; therefore, lenders rely heavily on them.
Certain types of credit are revolving, such as credit card payments, and there is no fixed end date for repayment. A credit limit is set for using credit, and you can borrow up to that limit and then pay part of it back every month. Likewise, an interest rate must be paid along with the payments, which accrues each month.
How to Improve Your Use of Credit
Because all your financial decisions are converted into scores, all types of credit impact them. Making responsible financial decisions in the early stages of your life will have positive consequences in your future. Do not waste credit on unnecessary things; always pay off your debt on time. Once you build up a solid credit history, you will have plenty of opportunities to purchase and use credit.
Regularly review your credit reports and scores to ensure that you handle credit responsibly. Keeping track of your report will allow you to make informed decisions about your financial health. Here are some ways to build up your credit:
Paying off all your utility bills and similar payments on time each month can significantly amplify your creditworthiness. Set up automatic payments for these f payments so you do not miss them.
Ensure your credit card debts and other revolving loans are regularly paid off. Keeping low credit card balances is always a good idea because unsecured credits are more expensive than secured ones.
Pay attention to the use of credit for all types of credit. It shows the lender that you can manage different credit types efficiently, creating a responsible image.
Thoughtful credit use will elevate your credit score, and taking steps to improve your credit can undoubtedly positively impact your quality of life.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.