Historically speaking, art has always been something that people have appreciated. Most recognize great artists, and while art is subjective, many pieces of art have a great monetary value. Investing in art is not for everyone. It takes money and a love for art to be a good investor in it.
If you invest well, you can earn money by looking for bargains and selling the art pieces at a higher price. If you buy a work from someone not known and become a well-known artist, your investment will increase in value.
Many people buy art pleasing to them or fit in with their décor and don’t think of the value. On the other hand, art investors are looking for appealing pieces and have a great monetary value.
With the art market growing daily, more art collectors are emerging, and more artwork is gaining value because of demand. If you consider investing in art and becoming a collector, there are some advantages and disadvantages to investing in art.
Advantages of Investing in Art
Art can be a great way to invest for many reasons. First, if you love art and appreciate the work artists put into their pieces, investing in art can bring you great joy. While some invest in art for monetary gains, most who choose art as an investment avenue appreciate art on some level.
Another advantage to investing in art is that art generally appreciates. This increase in value is especially true if an artist gains notoriety. The artists themselves, in some cases, don’t benefit as much financially as someone who invested in their pieces before they were known, who then sell them for a profit.
Another advantage to choosing art as an investment option is that it is pure fun. Finding art pieces, attending shows, hitting estate sales searching for lost pieces of art that have value can all be fulfilling. Buying and selling and attending art events and shows in itself can be exciting. And supporting art can be a rewarding investment choice.
Disadvantages of Investing in Art
The art world is not for the faint at heart. It is often a cutthroat business for more well-known and world-famous artists, most of which did not obtain fame as artists until after their deaths. Therefore, buying and selling famous art pieces is quite expensive. And while the pieces you purchase can have great and appreciate value while you own the piece, there is always the chance it could decrease.
Another disadvantage is that you may have to do a lot of searching to find a new artist that will be a hit and have art that appreciates. Since art is so subjective, this cannot be easy. Still, those art investors who get in at the beginning of a talented artist’s career can see a great advantage, while investing in an artist that never becomes known will leave you with art that has no financial value.
Conclusion
Investing in art in the short term requires knowledge and contacts to buy cheap and sell more expensive pieces and invest in a long time. To be exact, reaping benefits from investing in art is a slow process. It does not always give you the right result in the short term, but you will achieve your desired outcomes if you stay committed and patient with your strategies.
Like any market, the art market is risky and can lead you to severe consequences with your money, but if it so happens that you find art pieces rejuvenating and uplifting for your mood, you are more than welcome to enter the art market. With your unique ideas and antiques, no power on earth could stop you from living your dream of starting your dream venture.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Business intelligence is the processes and tools used to evaluate business data, turn it into actionable visions, and help everyone make well-informed choices. Also known as a decision support system (DSS), a business intelligence system examines current and historic data and inputs the results in easy-to-understand reports, dashboards, graphs, charts, and maps shared across the company.
Several tools are specifically designed to support decision support or business intelligence system. Here are seven of the best business intelligence tools that can help you with your business.
SAP Business Intelligence
SAP Business Intelligence is an option that offers proven advanced analytical solutions for the company: business intelligence predictions in real-time, machine learning, planning, integration with common office programs, analysis from the mobile, reports with a careful visual form.
SAP Business Intelligence has everything you need and even a little more what you had not thought about and what you can surely benefit from. This application has become an especially popular choice, thanks to its advanced predictive analytics. However, it is also excellent in many of its other features.
It is a self-service platform with multiple customization possibilities. It is specialized in the integration of information aimed at optimizing decision-making.
Tableau
Another of the specialists’ favorite options, Tableau, is a powerful software specialized in data management, visualization, and analysis. One of its great strengths is integrating with sources as diverse as Excel, Oracle, Google Analytics, SalesForce, or MS SQL. Although, after all, its popularity may come from the free option for personal use beyond the various paid business plans.
Microsoft Power BI
Microsoft could not pass up the opportunity to offer its suite of business analysis tools. It has done so with this option designed 100% to be used on the web (which facilitates its access from any device and place). It offers absolute optimization in its use with other Microsoft applications and also other software.
IBM Cognos
If Microsoft was a staple on this list, the same could be said for IBM. Cognos, however, offers something in which this company is specialized: artificial intelligence, applied here to the analysis of information not only to visualize all processes intuitively but above all, to detect irregular patterns in workflows and thus facilitate predictive analysis.
MicroStrategy
Microstrategy puts all the meat on the grill of its powerful (and fast) dashboard, which can be difficult for the uninitiated in other options on this list. The main objective of this application is to improve productivity, and for this, it offers the possibility of collecting data from the most diverse sources. Also, its use is not limited to the computer of a lifetime but includes a powerful mobile app.
Oracle BI
It may be less well known than IBM and Microsoft, but it is clear that Oracle had a lot to say when it came to BI. That is why she has created this especially powerful tool proven to reveal hidden patterns and unique results. More than likely, this is the most sensible option for all those companies that need to manage a large amount of information.
Dome
What about applications specially designed to operate in the cloud (with the many advantages that this implies)? Well, there are great options like, for example, Domo. It is an app that allows both the micro and the macro, so it is ideal for SMEs and freelancers, and large corporations.
But we repeat: maybe, the BI tool that your company needs is not on this list. So start looking for information, analyze and compare until you find the perfect formula. Because, as in emotional intelligence, business intelligence has to be worked on in the (very) long term.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
When analyzing the performance of an investment portfolio, the most important asset is often real estate. Between 1870 and today, real estate is the best performing investment well above other classes of assets. Residential real estate is currently the most successful investment. The yield measured by rent is 7.05% when the average performance of the shares is 2.89%, that of the bonds of 2.5%, and that of the money market of 1%.
Cyclical changes in real estate are much smaller than those of the stock market, ranging between -4% and 16%, while equities regularly suffer stock market crashes. In the end, this contradicts the logic that performance pays for risk. In contrast to equities, the risk of real estate investments is low, and their return is generally higher. Real estate investment is clearly the most efficient and the most secure, so risk diversification in a portfolio should include real estate investments rather than equities.
The current situation of real estate investment
Due to historically low-interest rates, purchasing real estate as an investment offers an attractive rental return that is competitive with other types of investments. Investing funds in a savings account or secured products like bonds are currently unprofitable. Rental real estate represents the most attractive alternative. This solution offers short, medium, and long-term security performance of your assets. Rents represent a steady cash flow, and the surplus value in resale ensures an increase in your assets invested initially.
The profitability of the property is linked to regular maintenance and pricing rent in just about the market. Ensuring legal framework through suitable leases is likewise important. Improving the property according to the expectations of the rental market and respecting the expectations of tenants will assure you rental success.
Know the market well
It is important to remember that a successful real estate investment is first and foremost the result of market mastery. Real estate is an extremely secure investment if you approach it with seriousness and method. That is why it is important to get involved in your buying process. A company like investment-locatif.ch will help you navigate the process and defend your interests. They will help you pragmatically analyze the potential of investment to avoid adverse impacts, consider yourself an equal with the broker, and negotiate to get the best price. An investment company will also touch with the best-trusted professionals according to your needs: banker, notary, and construction company. Finally, the work of an investment advisor will allow you to evaluate the potential rent and its performance effectively. This evaluation aims to know the property’s situation with an environmental study and obtain information regarding infrastructure, access, transport, and other services likely to interest future tenants. These valuable tips will help you invest in areas with strong economic and professional development that are well-served by public transport. This is the key to solid and sustainable profitability.
To invest in real estate and get a good return, small areas are already enough to generate an attractive rental income. Private investors usually buy a studio or several homes under construction. This allows them to value their dormant assets on the basis of 6-15% according to opportunities.
This type of acquisition makes it possible to start building rental assets that are highly profitable while providing asset liquidity from resale flexibility.
It is important to note the particular interest in investing in PEP. This type of property will allow the cost of the building to be distributed among all the co-owners. Expenses will also be accounted for, giving better visibility to your estimated return on investment. That is why it is beneficial to invest in ten smaller studios in town rather than in a big five-room apartment, especially when the multiplication of assets will smooth the risk of rental vacancies.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Understanding Cost vs Expense: Key Differences Explained
The differences between cost and expense center on timing and accounting treatment: costs represent total amounts spent to acquire assets or resources with future benefits, while expenses are portions of those costs consumed during revenue generation in specific accounting periods. This distinction affects how transactions appear on financial statements, with costs initially recorded as assets on the balance sheet before transforming into expenses on the income statement when their economic value is consumed through business operations.
As CEO of Complete Controller for over two decades, I’ve guided thousands of business owners through financial complexities that seemed overwhelming at first glance. The cost versus expense confusion ranks among the most common yet impactful misunderstandings I encounter—one that directly affects profitability calculations, tax strategies, and investment decisions. In fact, accounting errors and manual financial reporting mistakes cost U.S. businesses approximately $7.8 billion annually, with improper classification being a major contributor. This article will equip you with practical frameworks for distinguishing costs from expenses, real-world examples from various industries, and actionable strategies that transform this accounting fundamental into a competitive advantage for your business.
What are the key differences between cost and expense?
Timing and Recognition: Costs are recorded when resources are acquired, while expenses are recognized when those resources generate revenue
Financial Statement Location: Costs appear as assets on the balance sheet; expenses reduce revenue on the income statement
Future Economic Benefits: Costs represent investments providing multi-period benefits; expenses reflect consumed value in the current period
Revenue Matching Principle: Expenses must align with revenues they help generate; costs await future consumption before affecting profitability
Cash Flow vs Profit Impact: Both affect cash when paid, but only expenses immediately reduce reported profits
The Fundamental Nature of Costs in Business Accounting
A cost represents the monetary sacrifice made to acquire resources that will deliver economic benefits beyond the current accounting period. When your business purchases equipment, inventory, or prepaid services, these outlays create assets rather than immediate profit reductions. The defining characteristic distinguishing a cost from an expense lies in the expectation of future utility—costs embody stored value awaiting deployment in revenue-generating activities.
The transformation from cost to expense follows predictable patterns based on asset types and consumption methods. Fixed assets like machinery and vehicles begin as costs on the balance sheet, then gradually convert to depreciation expense over their useful lives. Inventory costs remain dormant as assets until products sell, triggering their reclassification as cost of goods sold. Prepaid expenses such as annual insurance premiums start as costs, then systematically become expenses as coverage periods elapse.
Strategic cost management for growing businesses
Smart cost management extends beyond simple classification to encompass strategic decisions about resource allocation and capital deployment. When evaluating major purchases, consider both immediate cash flow impact and long-term expense recognition patterns. A $50,000 software system might strain current cash reserves but spreading its cost through amortization over five years creates predictable $10,000 annual expenses that align with the benefits received.
Industry data reveals dramatic variations in startup costs across sectors: restaurants average $375,000, construction businesses require approximately $37,315, while arts enterprises can launch with as little as $1,500. These differences highlight how cost structures fundamentally shape business models and financial strategies. Manufacturing companies with heavy equipment needs face different capitalization decisions than service businesses with minimal physical asset requirements.
Understanding Expense Recognition and Revenue Matching
The expense recognition principle, also known as the matching principle, requires businesses to record expenses in the same period as the revenues they help generate. This fundamental accounting concept creates accurate period-by-period profitability measurements by aligning resource consumption with benefit realization. Without proper matching, financial statements would misrepresent operational efficiency and obscure true business performance.
Operating expenses encompass all costs directly supporting primary business activities: salaries, rent, utilities, marketing, and cost of goods sold. These expenses appear above the operating income line, providing stakeholders clear visibility into core business profitability. Non-operating expenses like interest payments and investment losses appear separately, allowing readers to distinguish between operational performance and financial structure impacts.
Digital age expense management challenges
Modern businesses face unique expense classification challenges with Software-as-a-Service (SaaS) subscriptions and cloud-based technologies. Unlike traditional software purchases that qualified for capitalization, most SaaS expenses require immediate recognition as operating expenses. This shift from capital expenditures to operating expenses fundamentally alters cash flow patterns and profitability metrics for technology-dependent businesses.
Digital marketing investments present particularly complex classification decisions. Website development costs creating lasting functionality may qualify for capitalization, while ongoing advertising campaigns represent period expenses. Customer acquisition costs, though creating long-term value through customer relationships, typically require immediate expensing under current accounting standards.
Real-World Implementation: Cost vs Expense in Practice
Manufacturing businesses navigate complex cost accounting requirements when distinguishing between product costs and period costs. Direct materials and labor traceable to specific products become inventory costs, transforming into expenses only upon sale. Indirect manufacturing costs like factory utilities require careful analysis to determine proper allocation between inventory and period expenses.
The technology sector faces unique challenges with research and development expenditures. Research phase costs must be expensed immediately, while development costs meeting specific criteria may qualify for capitalization. This distinction significantly impacts reported profitability for innovation-driven companies, making consistent policy application critical for meaningful period-to-period comparisons.
Common classification errors and their consequences
Misclassifying costs and expenses creates cascading problems throughout financial reporting systems. Small businesses mixing personal and business finances—a practice affecting 27% of small business owners—face particular challenges in maintaining accurate classifications. This commingling makes tax preparation difficult and obscures true business profitability.
Even sophisticated organizations make classification errors with serious consequences. Bank of America’s 2014 revelation of a $4 billion capital overstatement due to spreadsheet errors demonstrates how classification mistakes can occur at any scale. Accounts payable professionals detect only 39% of invoice errors during review processes, with undetected mistakes increasing processing costs by up to 20% per invoice.
Building Robust Classification Systems
Establishing clear policies and procedures for cost and expense classification creates consistency across all business operations. Document specific criteria for capitalization thresholds, useful life assumptions, and required supporting documentation. Regular training reinforces these standards while periodic reviews identify classification errors before they compound.
Technology solutions can automate many classification decisions while maintaining audit trails for compliance purposes. Modern accounting software includes built-in rules engines that flag potential misclassifications based on transaction characteristics. These tools reduce human error while creating standardized processes scalable across growing organizations.
Tax planning through strategic classification
The timing difference between costs and expenses creates legitimate tax planning opportunities within regulatory boundaries. Section 179 deductions and bonus depreciation provisions allow immediate expensing of otherwise capitalizable assets, providing flexibility in managing taxable income. Understanding these options helps businesses optimize cash flow while maintaining compliance with tax regulations.
Different industries face varying capitalization requirements under tax law. Manufacturing companies must include certain overhead costs in inventory calculations, while service businesses can immediately expense similar costs. These industry-specific rules make professional guidance valuable when establishing classification policies with both financial reporting and tax implications.
Final Thoughts
Mastering the distinction between costs and expenses transforms a basic accounting concept into a strategic business tool. Throughout my career at Complete Controller, I’ve witnessed how this understanding empowers business owners to make informed decisions about resource allocation, performance measurement, and growth strategies. The key lies in recognizing that costs represent investments in future success, while expenses reflect the consumption of those investments in current operations.
Proper classification affects everything from loan applications to investor presentations, making accuracy non-negotiable for serious business leaders. By implementing systematic approaches to cost and expense management, you create reliable financial information supporting confident decision-making and sustainable growth. For expert guidance in optimizing your financial classification systems and processes, visit Complete Controller to discover how our comprehensive bookkeeping and financial management services can elevate your business operations.
Frequently Asked Questions About Differences Between Cost and Expense
What is the main difference between cost and expense in accounting?
The main difference lies in timing and consumption: costs are amounts spent to acquire assets or resources that provide future benefits, while expenses are portions of those costs that have been consumed in generating revenue during a specific accounting period.
Can something be both a cost and an expense?
Yes, most business expenditures start as costs when initially acquired and later become expenses when consumed. For example, purchasing inventory creates a cost (asset), which becomes an expense (cost of goods sold) when the inventory is sold.
How do costs and expenses affect financial statements differently?
Costs initially appear on the balance sheet as assets and don’t immediately impact profitability, while expenses are recorded on the income statement and directly reduce net income in the period they are incurred.
What are some common examples of costs versus expenses?
Common costs include equipment purchases, inventory, and prepaid insurance, which become expenses through depreciation, cost of goods sold, and insurance expense respectively. Operating expenses include salaries, rent, and utilities that are consumed immediately.
Why is it important to distinguish between costs and expenses?
Proper classification ensures accurate financial reporting, helps with tax planning, supports better business decision-making, and provides stakeholders with reliable information about company performance and financial health.
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About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Jennifer BrazerFounder/CEO
Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.
Brittany McMillen is a seasoned Marketing Manager with a sharp eye for strategy and storytelling. With a background in digital marketing, brand development, and customer engagement, she brings a results-driven mindset to every project. Brittany specializes in crafting compelling content and optimizing user experiences that convert. When she’s not reviewing content, she’s exploring the latest marketing trends or championing small business success.
Eliminating your debts is the key to financial freedom. Getting into debt seems easy, but the effort to eliminate debt from your life can be challenging and sometimes overwhelming. Just like any other lifestyle change, you must approach debt relief from the perspective of changing your spending and savings habits.
While it is true that some people do not earn enough income to make ends meet, often those in debt have the means to pay their bills but have gotten into spending habits that have them living outside of them.
While there is no specific method that allows you to instantly pay and eliminate your debts, we can propose some tips that will help you lead a life free of debt. Fulfilling your financial commitments is a way to ensure success in your personal life and business.
Living in debt is stressful, but it is not good for you as an individual or for your business. Therefore, you must eliminate any personal or business debt you have as soon as possible. Here are seven tips to help you eliminate your debts.
Avoid spending more than you earn
Although it sounds absurd, having money available is the only way to achieve economic prosperity. Therefore, you must spend less than what you earn or, in any case, ensure that your expenses are not greater than your income. It is not easy and less when spending becomes a temptation; it is about changing your mind concerning what you spend, eliminating, for example, the use of additional financing.
Do not pay only interest and try to pay the capital
All debt involves both the payment of capital and the interest it generates. In this sense, it is essential that once you have planned your payments, try not only to include the cancellation of interest but also to pay capital. Maybe you cannot do it every month. But when you have extra income, allocate it to the debt capital payment so that you can reduce the time it will take to pay it off completely.
Change your mentality regarding debts
Many times, we create misconceptions about these based on what you say third parties. There are good and bad debts when the truth is that they are all definitely debts and stop them your economic progress. A change of mentality about financial commitments will lead you to get rid of them as soon as possible, which will give you greater chances of achieving financial freedom.
Organize pending debts
One of the keys to improving your financial habits is to order and plan everything that involves money. And if it’s about paying and eliminating your debts, the best thing you can do is make a list of the payments you should make. It should include ranking them by date, amount of capital, and interest rate. In this way, you will pay them according to the order you establish yourself (if it is from the smallest to the largest, the best).
Keep your emergency fund ready
You must have an emergency fund as backup money even if you have to pay all your debts. Emergency funds work as a financial buffer that helps you pay off all your unexpected costs. Your car damage due to a severe accident and you need a huge amount to repair it. And, you don’t have enough budget for it, then you will have a higher budget. So, open a separate saving account for an emergency fund. In this way, you will out from a stressful financial situation.
Watch your increased income
You pay off all your debts fast but, you can cut off lots of similar things. Once you are a free debtor, it makes your expense reduction and income increase easy at the same time. If you need to spend an extra payment for your debt, you will have to use your freed-up cash.
Also, you have thousands of options that can increase your wealth and keep you debt-free. If you find a job for 9 to 5 hours, you should earn an extra hundred dollars per month. You can make money through Mow laws, freelance writing or blogging, garage sale, seasonal work, drive for Uber, etc.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
There is a point where interest rates are lower or higher depending on the markets. When it comes to getting business loans, it is important to plan the best time to procure a business loan when there are the lowest interest rates for the loan’s payback.
It is important to look for the point when loan fees are low, contract installments decay, organizations can bear to grow because the expense of their capital is low, buyers are urged to purchase on layaway, and speculators are struggling to discover high return ventures will, in general, put resources into new companies.
Low loan fees support shopper spending. Purchasers exploit low financing costs by purchasing houses, vehicles, and other expensive things. The intrigue installments they should make on advances to purchase such things will below, and their complete installments are more moderate.
At the point when the lodging market is dynamic, work in the development, assembling, and administrations parts rises, since contractual workers employ laborers, purchase building materials and apparatuses; gardeners and nurseries experience blasting business, and new mortgage holders burn through cash on things like furnishings and inside decorators.
When the car market is dynamic, vendors employ more sales reps, and producers enlist more specialists and purchase more steel, plastics, glass, and parts.
It seems that the president of the European Central Bank has decided to “catch the bull by the horns” in the field of European markets. Thus, last Wednesday, he gave a new respite to the productive and financial fabric after announcing the ECB’s decision to lower interest rates to a minimum of 0.05%, a measure aimed at improving demand and combating deflation.
But, to what extent can this affect your company or business? A priori, these types of initiatives contribute to improving credit and making money flow more easily. However, the latest data reveals that, despite a slight improvement, financing remains one of the biggest obstacles for SMEs.
Some freelancers, such as ATA, denounce that this measure will not positively affect the access to credit of freelancers. According to its president, the initiative can positively reverse an increase in consumption, although it will not help ” improve credit for the self-employed.”
This skepticism regarding the fluidity of credit is backed by memory: an unchecked increase in bank margins has traditionally absorbed the historical interest rate drops.
Thus, financing has continued to be unattainable for many families and small businesses. The challenge now lies in the fact that these measures will be transferred to the retail market and the commercial networks of the banks.
Interest rates for SMEs remain higher than in Europe
And even though the cost of credit to SMEs marks a new historical low since 2011 (that is, the interest rate that banks apply for loans of less than one million euros, which are the ones usually requested by small and medium-sized companies and the self-employed), down to 4.58% in July compared to 4.59 the previous month, a level not seen since the summer of three years ago, access to financing is still twice as expensive in the US than in the rest of the big countries of the Eurozone.
Thus, although the interest rate for SMEs in the European average rose slightly in July to reach an average of 3.60% compared to 3.59 in June, some countries such as France barely pay 2.24%, according to the European Central Bank data.
The increase in consumption
The measure will increase consumption and, therefore, relief for all those small businesses and businesses that have seen how their sales have gradually collapsed since the beginning of the crisis.
Where will this increase in consumption come from? With the lowering of the interest rate, consumers and families will have more liquid thanks to lowering the mortgages and the few financial benefits that the savings will have.
Finally, and although the drop in interest rates and the price of money involves the euro’s devaluation, it becomes very positive for those companies whose business is focused abroad, with the improvement of exports.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
The marketing strategies of companies depend on three imperative strategies as segmentation, targeting, and positioning.
Segmentation
The market segmentation of companies is divided into two imperative classifications, such as non-profitable and profitable (Industry consumers). Marketing segmentation is considered a wide approach, that describes as a difficult procedure comprising in two imperatives stages, i.e., identification of large and broad market and segmentation of these markets to choose the foremost adequate target audience and establish marketing strategies and mix correspondingly.
Targeting
Companies mostly target a wide variety of customers ranging from regular use devices to industry-standard equipment. They usually target families and offices that commonly used electronic devices for running their day-to-day practices. The target audience usually belongs to the age group of 25- 60 years. On the other hand, they offer their services to all types of customers, with no biases shown in their services sector.
Positioning
The positioning strategy of companies is predominantly profit-focused and the goal of providing excellent electronic services. On the other hand, the positioning strategy of technology companies is innovative, universal, and provides excellent worth for currency. The services offer extraordinary comfort and relaxation to the consumers.
Differentiation
Differentiation strategy that enables them to maintain their differentiated position in the market. It is evident from the past studies that execute advanced technologies such as Internet browsing, use of the mobile phone onboard focuses on differentiation strategy. To remain competitive in the market, the company has adopted the power systems strategy that helps firmly in improving their organic development and emphasis on the leading market along with attractive opportunities regarding the achievement of the high-profit market into the competitive marketplace.
Growth strategy
Companies have accepted an antagonistic evolution approach for their business practices. However, the company’s profitability status demonstrates that the company’s annual profitability ratio increased without falling down the company’s operational activities. The company’s growth strategy is entirely dependent on the international trends and opportunities that enable them to streamline its product collection and execute goods re-aligned to cost.
Marketing mix
The marketing mix is dependent on the 4Ps of marketing. The 4P’s of marketing involve Product, Price, Place, and Promotion. The explanation of the factors above is mentioned below:
Product: Companies hold a wide range of goods’ portfolios. It performs its practices from various industries such as cement, food and beverages, automotive, aluminum, OEM and panel builders, oil and gas, and mining industries. The company usually offers the following types of services and products: Voltage products, semiconductors, control room solutions, transformers, robotics, motors and generators, control systems, marine vessels, network management, and collaborative product management, microgrids, high voltage cables, safety, UPS and power conditioning.
Price:
Companies consider the diverse pricing approaches for diverse businesses. In businesses where they are considered to be a market leader, for instance, technology, power, and robotics. It focuses on competitive marketing pricing approaches. In businesses where there is great rivalry has presented, it permits market leader marketing strategies. It usually offers unique packages such as discounts and several events. In businesses where the power of supplier is excessive, it cost excess prices.
Place: The Company has several third-party agents who transfer the goods to its potential customers. The company has excellent distribution channels and a wide product portfolio. In a few businesses, it transfers its goods by itself via vertical assimilation.
Promotion: The organization has used similar promotional strategies that help them in promoting its services to many customers with the estimated budget, which is designed to achieve the targeted goals. These organizations usually advertise their services in magazines and newspapers.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Since we live in what is being called a gig economy, where there are more gig earners, there are also some considerations when purchasing healthcare. If you are self-employed or own your own small business, you will need to understand many factors before making any decisions on health insurance.
Those who are self-employed or small business owners know that it is tough to get sick since you generally don’t have sick days. In most cases, gig-type jobs are paid only on completion of the work and therefore have no coverage for income should you get sick or injured.
This coverage is why it is essential for freelancers. The self-employed have proper health insurance, life insurance, and possibly insurance to cover expenses for any longer-term illness or injury. Here is everything you need to know about insurance and taxes for the self-employed.
Health Insurance Can Reduce Taxes
Private health insurance for a self-employed person is a deductible expense and not only for them but also their families, but it can be deducted for all your dependents since each would have their coverage individually under your plan.
It means that the taxable base for which a self-employed person has to pay will be considerably reduced. Therefore, along with other deductions, you can score some hefty deductions from your insurance premiums, saving you hundreds on your taxes.
How Does the Deduction of Health Insurance Affect Companies?
Companies who offer their employees health insurance and pay some of the premiums of those employees can see a significant tax break also.
For tax purposes, this medical insurance is treated as a social expense concerning corporate Tax. That’s why once the corporate profits of the fiscal year in question have been obtained, the corresponding amount will be subtracted, giving a significant deduction to the company that offers its employees’ health insurance.
How Does the Deduction of Health Insurance Affect the Worker?
As we all know, the compensation in kind applied by the companies also obliges the employee to pay their part in the premiums. Some deductions can be made, but they are not as significant as those for the self-employed since they take on the entire cost and tax burden before deductions.
It is best to hire a tax professional to handle your taxes as they will understand what you can and cannot deduct. If you do your taxes, look into the deduction of your premiums whether you are self-employed or working for a business.
How Does Health Insurance Affect the Self-Employed?
A private individual who chooses the option of purchasing health insurance will perhaps get the biggest tax break to the individual taxpayer due to all of the premiums falling on their shoulders. These are considered business-related expenses and, therefore, qualify for a tax deduction. This could add a significant deduction to your taxes depending on the tax laws’ premiums and the limit set.
Conclusion
There are many considerations for income, health insurance, life insurance, business expenses, and taxes when it comes to the self-employed. It would be prudent to hire a professional accountant to ensure you have all your financial ducks in a row.
The tax laws are complicated. However, if you are an employee with taxes deducted and no deductions to factor in, most taxes for the average worker are fairly simple and straightforward. If you are a self-employed individual, taxes can be much more complicated.
Due to the strictness of tax laws and the Internal Revenue Service (IRS) functions your taxes must be correct. Also, it is crucial that you, as the individual taxpayer, get all the deductions and other tax benefits you can get when submitting your tax forms. It could mean a difference of hundreds of dollars.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Over the past several years, food trucks, pop-up restaurants, and food booths have gained popularity. There are tons of festivals and local markets that offer delicious foods to customers. The vendors can be found either on private trucks, through pop-ups, or in food booths.
Amazing chefs are finding they can get into the food business by starting one of these alternative businesses. With these businesses, you don’t have to reinvent the wheel. You can serve popular food. However, you can also use these types of restaurants to explore your style and try new foods because they don’t have a set menu. You could essentially change your menu every day if you chose.
When starting a food truck, food booth, or pop-up restaurant business, it is important to plan and have good business strategies. Here are three strategies to have a successful food business.
Generate an Idea
When it comes to opening a food business such as a food truck, food booth, or pop-up business, you need to generate an idea. Whether you have a set type of food, you will serve or plan to change things over your food business. You have to have ideas and plans.
The idea behind putting pineapple on pizza was also developed as an experiment that became a favorite to some while awful to others. The ideas were something simple, but their popularity caught the attention of individuals looking to try new food dishes.
Adding up new flavors to an existing food dish has been going on for a long time. The invention of a new dish can be as simple as adding or subtracting an ingredient to an existing food recipe. An individual starting fresh will indeed face criticism as well as appreciation from the customers. But once a customer falls in love with the food dish, the chances are much higher for the consumer to return.
Study the Logistics of the Business
In economics, everything has value according to the consumer’s taste and preference. Therefore, everyone has a different approach to food when it comes to eating. Deciding what dish to begin with starts with a simple observation at a local market. Understanding what is demanded by the people is important.
Once everything has been observed, it is time to take the first step in your food business. The most basic thing to decide is if it is going to be whether you will have a pop-up restaurant, a food booth, or a food truck. Once that decision is made, you will need to plan the aesthetics of your business: the look, color scheme, logos, and signage.
People are attracted to things that are simple and catchy. For example, Pizza Hut or Burger King both have names that are just two words put together but sound catchy. Having a catchy name for your food business is important so that people can remember it easily.
The taste of the food will generate sales and grow your popularity, so it should be the primary focus of your food business. The taste of the food should be something that tempts a customer to eat or drink more. While that should be a given for any food business, you have to consider a wide variety of palates when planning what you will serve.
While these types of food businesses are known for being mobile, you still have to consider location, location, location. You need to find the right places to park, get a booth, or stage your pop-up that will get natural foot traffic. While what you offer can help boost your business, you need to focus on generating business everywhere you go by choosing prime locations since your mobile.
Learn when to Move
Since you are not a permanent restaurant and are mobile, you must know when to move. While it is great to find a good location, if that location stops giving you the traffic you are used to, you need to know when to move.
Humans are creatures of habit by nature. When you have one of these types of businesses, you will need to scout alternative locations unless your location of choice consistently generates great revenue. Be ready to move on if you need and do not give up a prime spot if you generate a great income.
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud-hosted desktop where their entire team and tax accountant may access the QuickBooks™️ file, critical financial documents, and back-office tools in an efficient and secure environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Smart Ways to Save Money on Clothing Without Sacrificing Style
Save money on clothing by shopping end-of-season sales, embracing thrift stores, building capsule wardrobes, calculating cost-per-wear, using cashback apps, and maintaining garments properly. These strategies can reduce your clothing expenses by 40-70% while actually improving your personal style and wardrobe quality.
Over my 20 years as CEO of Complete Controller, I’ve watched countless entrepreneurs and professionals struggle with balancing professional appearance requirements against tight budgets. The global apparel market is valued at $1.84 trillion in 2025, with Americans spending an average of $1,945 per year on clothing – that’s 2.7% of household budgets going to apparel. This article reveals the exact strategies I’ve learned from working with thousands of business owners who maintain polished, professional wardrobes on surprisingly modest budgets. You’ll discover how timing purchases strategically, embracing sustainable shopping practices, and implementing smart technology tools can transform your clothing budget while elevating your style game.
What are smart ways to save money on clothing without sacrificing style?
Save money on clothing through end-of-season sales, thrift shopping, capsule wardrobes, cost-per-wear analysis, technology tools, and proper garment care
End-of-season sales offer 40-70% discounts when retailers clear inventory for new collections
Thrift shopping and secondhand markets provide quality clothing at 70-90% below retail prices
Capsule wardrobes maximize outfit combinations from 30-40 carefully selected pieces
Technology tools like cashback apps and browser extensions automate savings on every purchase
Master the Art of Seasonal Shopping Timing
Strategic timing transforms clothing shopping from an expensive necessity into an affordable opportunity. The fashion retail calendar operates on predictable cycles that savvy shoppers leverage for maximum savings.
Winter clothing hits deep discount territory starting mid-January, with prices plummeting through early March. Spring apparel sees markdowns beginning in May, while summer pieces get slashed in July and August. Fall items receive their steepest reductions from October through December. This cyclical pattern creates year-round opportunities for building your wardrobe at a fraction of the original prices.
Post-holiday periods deliver exceptional value beyond seasonal merchandise. January clearances extend to formal wear and gift-oriented clothing, while summer holiday sales include vacation wear and casual pieces. These windows often feature additional percentage-off promotions on already reduced items.
Back-to-school shopping from late July through August benefits all consumers, not just students. Retailers compete aggressively with buy-one-get-one deals and deep discounts on wardrobe staples like jeans, basic tops, and casual footwear. Professional clothing often gets included in these promotions as stores target working professionals.
Black Friday has evolved into a month-long fashion event starting in early November. Cyber Monday particularly rewards online shoppers with exclusive digital discounts exceeding in-store promotions. Many retailers now offer “Cyber Week” with rotating daily deals, creating extended savings opportunities.
Thursday evenings typically offer optimal shopping conditions. Department stores launch weekend sales on Thursdays, providing full inventory access before weekend crowds while capturing promotional pricing. This timing advantage proves especially valuable for popular items prone to selling out.
Unlock the Hidden Value of Secondhand Markets
The secondhand clothing market represents a financial goldmine growing 2.7 times faster than traditional retail. The global secondhand apparel market will reach $367 billion by 2029, with 58% of consumers already purchasing pre-owned clothing.
Traditional thrift stores provide immediate access to diverse clothing at 70-90% below retail prices. Success requires patience and regular visits but yields unique pieces including vintage items, designer finds, and quality basics. Each visit becomes a treasure hunt with potential for extraordinary discoveries.
Online platforms revolutionized secondhand accessibility. Poshmark, Depop, and thredUP offer curated selections with detailed descriptions, measurements, and return policies. These platforms feature designer brands at significant discounts, making luxury fashion accessible to budget-conscious shoppers. Search filters for size, brand, color, and price create efficiency traditional thrifting cannot match.
Shop thrift stores on Mondays and Tuesdays for fresh inventory from weekend donations
Check online platforms during lunch hours when sellers often post new items
Follow favorite secondhand sellers for notifications about new listings
Use saved searches on resale apps to track specific brands or items
Consignment stores occupy the premium secondhand segment, focusing on quality and designer items. While prices exceed general thrift stores, the curated inventory and better condition justify the investment for specific needs. Many consignment shops specialize in professional wear, making them invaluable resources for building work wardrobes affordably.
Clothing swaps create zero-cost wardrobe refreshing opportunities. Organizing swaps among friends or participating in community events provides new-to-you items while finding appreciative homes for pieces you no longer wear. The social aspect adds enjoyment while supporting sustainable fashion practices.
Build a Strategic Capsule Wardrobe That Multiplies Your Options
Capsule wardrobes revolutionize clothing economics by maximizing outfit possibilities from minimal pieces. A well-planned capsule of 30-40 items creates exponentially more combinations than random collections of 100+ pieces.
Color coordination forms the foundation of capsule success. Limiting your palette to 2-3 neutral colors plus 1-2 accent shades makes everything work together. Black, navy, gray, white, and camel provide versatile foundations, while accent colors add personality without compromising coordination.
Essential capsule pieces vary by lifestyle but typically include:
2-3 pairs of well-fitted pants (jeans, trousers, comfortable work appropriate)
5-7 basic tops in coordinating colors
2-3 versatile blazers or cardigans
1-2 dresses suitable for multiple occasions
Quality outerwear appropriate for your climate
3-4 pairs of shoes covering casual, professional, and dressy needs
Investment priorities should focus on items worn most frequently. Quality shoes, well-fitted undergarments, and classic outerwear justify higher expenditures due to their impact on comfort and appearance. Trendy pieces and occasional-wear items can be purchased economically without affecting overall wardrobe quality.
Begin by auditing existing clothes to identify pieces fitting your planned color scheme. Many people discover they already own suitable capsule components, reducing new purchase requirements. Items outside the capsule criteria can be sold or donated, creating space and funding for strategic additions.
Calculate True Value Through Cost-Per-Wear Analysis
Cost-per-wear calculations reveal the hidden economics of clothing purchases. A $120 sustainable shirt lasting 100+ wears costs $1.50 per wear, while a $30 fast-fashion version lasting 10-15 wears costs $3 per wear. This mathematical approach transforms how you evaluate clothing investments.
Quality indicators predict longevity and maintained appearance. Look for reinforced seams, quality hardware, natural fiber content, and careful finishing details. These features correlate with extended service life, justifying higher initial investments for frequently worn items.
Fabric composition significantly influences durability and care requirements. Natural fibers like wool, cotton, and silk generally outlast synthetic alternatives while aging gracefully. Blended fabrics can offer advantages of both, providing durability with easier care. Understanding fabric properties guides smart investment decisions.
Calculate realistic wear frequency based on your lifestyle
Factor in care costs like dry cleaning or special treatments
Consider resale value for designer or premium pieces
Account for alteration costs to achieve perfect fit
Include storage requirements and seasonal limitations
Strategic timing reduces quality investment costs without compromising construction. End-of-season sales, outlet stores, and previous-season merchandise from premium brands offer quality at reduced prices. Shopping one season ahead builds inventory for future wear at significant savings.
Proper fit makes moderate prices look expensive while a poor fit makes luxury look cheap. Investing in alterations often provides better value than purchasing more expensive items that fit poorly. The confidence from well-fitting clothes increases wear frequency, improving cost-per-wear ratios.
Leverage Technology for Automated Savings
Modern technology creates unprecedented savings opportunities through automated deal-finding and cashback earnings. Browser extensions like Honey and Capital One Shopping test multiple coupon codes instantly during checkout, capturing discounts you might otherwise miss.
Cashback applications provide percentage returns accumulating into significant savings. Rakuten and Ibotta offer varying percentages by retailer, sometimes reaching 10-15% for fashion purchases. Stack cashback with coupons and sales for maximum savings on necessary purchases.
Install multiple browser extensions to compare discount offers
Use dedicated email addresses for retailer subscriptions
Set price alerts for specific items you’re tracking
Join loyalty programs at stores where you shop regularly
Follow brands on social media for exclusive discount codes
Price comparison tools enable real-time shopping across retailers to identify best current prices. Some applications track price trends over time, revealing optimal purchase timing for various categories. This data-driven approach prevents overpaying due to limited research.
Mobile apps for secondhand shopping created new budget-friendly marketplaces. Vinted, Mercari, and Facebook Marketplace enable direct peer-to-peer sales, often providing better prices than traditional channels. These platforms require more time but yield significant savings for patient shoppers.
Digital wardrobe management prevents duplicate purchases while identifying genuine needs. Apps cataloging existing clothing highlight wardrobe gaps and reduce impulse buying. This systematic approach improves wardrobe coherence while reducing unnecessary spending.
Extend Garment Life Through Proper Maintenance
Proper clothing care dramatically extends garment lifespan, multiplying your fashion investment returns. The cost of premature replacement far exceeds time invested in appropriate maintenance techniques.
Cold water washing protects colors while reducing energy costs and fabric stress. Separate clothes by color and fabric type to prevent damage and select appropriate cycles. Avoid overloading machines, which prevents thorough cleaning and increases friction wear.
Air drying reduces heat damage, causing shrinkage, fading, and fiber breakdown. When machine drying, use lower heat settings and remove clothes promptly. Quality hangers supporting garment shape prevent shoulder distortion and maintain proper drape.
Storage techniques protect clothing during non-wear periods. Cedar blocks and lavender sachets naturally repel insects without chemical damage. Proper folding for knitwear prevents stretching, while climate-controlled storage protects against humidity and temperature damage.
Basic repair skills add years to a garment’s life. Learning to sew buttons, mend small holes, and make simple alterations prevents minor damage from retiring otherwise wearable items. Many repairs require minimal time but provide excellent return on investment.
Final Thoughts
Building a stylish, budget-conscious wardrobe requires shifting from impulse buying to strategic acquisition. By timing purchases wisely, embracing secondhand markets, developing capsule wardrobes, analyzing cost-per-wear, leveraging technology, and maintaining garments properly, you can reduce clothing expenses by 40-70% while actually improving your style.
I’ve seen these strategies transform the financial lives of countless business owners who once believed professional appearance required excessive spending. The sustainable shirt costing $1.50 per wear beats the fast-fashion alternative at $3 per wear every time. The secondhand designer blazer at 80% off retail makes you look like the successful professional you are without the debt.
Start implementing one strategy this week. Whether it’s downloading a cashback app, visiting a local thrift store, or calculating cost-per-wear on your next purchase, taking action creates momentum toward a more stylish, affordable wardrobe. For more strategies on managing your business and personal finances effectively, connect with the experts at Complete Controller where we help entrepreneurs master every aspect of financial success.
Frequently Asked Questions About Save Money Clothing
What are the best months to buy clothing at the lowest prices?
January and July offer the deepest discounts across all clothing categories. January features winter clearance sales with 50-70% off cold-weather items, while July brings summer clearance before fall arrivals. End-of-season timing consistently provides the best savings opportunities throughout the year.
How much should I budget for clothing each month?
Financial experts recommend allocating 2-5% of your after-tax income to clothing, though Americans average 2.7%. For someone earning $50,000 annually, this translates to $83-208 monthly. Adjust based on professional requirements, but strategic shopping can reduce this significantly while maintaining quality.
Which thrift stores have the best designer clothing finds?
Thrift stores in affluent neighborhoods typically yield better designer finds. Goodwill boutiques, Buffalo Exchange, and Crossroads Trading specialize in curated selections. Online platforms like TheRealReal and Vestiaire Collective focus exclusively on authenticated designer pieces at 50-80% off retail.
Are clothing subscription boxes worth it for saving money?
Clothing subscription boxes rarely save money compared to strategic shopping. While convenient, they typically charge retail prices plus styling fees. Budget-conscious shoppers achieve better value through seasonal sales, thrift shopping, and cashback apps while maintaining complete control over selections.
What’s the minimum number of items needed for a functional capsule wardrobe?
A functional capsule wardrobe requires 30-37 items including shoes and outerwear. This typically breaks down to: 9 tops, 5 bottoms, 5 dresses/jumpsuits, 5 outerwear pieces, 4 shoes, and 3 bags. Quality pieces in coordinating colors create 100+ outfit combinations from this foundation.
Sources
Global Apparel Industry Statistics (2025). Uniform Market. May 2025. www.uniformmarket.com/statistics
LendingTree. (June 2024). Analysis of U.S. Bureau of Labor Statistics Consumer Expenditure Surveys Data. www.lendingtree.com/studies/clothing-expenditure-2024
“Sustainable vs Traditional Fashion: Cost Comparison.” dorsali.com. May 2025. www.dorsali.com/cost-comparison
ThredUp. (March 2025). Annual Resale Report 2025. Fashion United. www.fashionunited.com/threadup-report
U.S. Bureau of Labor Statistics. (February 2025). “Apparel Data in Fashion: The Economics Daily.” www.bls.gov/opub/ted/2025/apparel-prices
Complete Controller. “7 Benefits of Using Coupons.” www.completecontroller.com/7-benefits-of-using-coupons
Complete Controller. “5 Money Management Tips to Help Avoid a Deficit.” www.completecontroller.com/5-money-management-tips
Complete Controller. “Efficient Business Finance Management.” www.completecontroller.com/efficient-business-finance-management
About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.
Jennifer BrazerFounder/CEO
Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.
Brittany McMillen is a seasoned Marketing Manager with a sharp eye for strategy and storytelling. With a background in digital marketing, brand development, and customer engagement, she brings a results-driven mindset to every project. Brittany specializes in crafting compelling content and optimizing user experiences that convert. When she’s not reviewing content, she’s exploring the latest marketing trends or championing small business success.