Author: Complete Controller

Every stage of business considers getting a business loan to meet their financial requirements. Also, your hired accountants and bookkeepers will suggest you get a business loan rather than reinvesting your profits. There are numerous reasons why a business prioritizes a business loan. However, not everyone can quickly obtain financing from banks or other sources. 

As a business owner, whether you want to expand the company, hire fresh employees, or develop the inventory, a business loan has you covered. However, if you are afraid of taking this leap while having insufficient capital to meet the business’s requirements, here is a list of six smart reasons why taking a business loan might be mandatory. 

Expanding the Location

When starting a new business venture, every entrepreneur dreams of turning it into a successful enterprise one day. Still, when the time arrives, it becomes impossible to make it a reality because of insufficient funds, which results in a lost opportunity. 

With the growing competition in the business world, there comes a time when expanding a business becomes a necessity for overtaking the competitors. No matter if you are a small business owner or run a successful enterprise, the act of business loan implementation suits everywhere. 

Expanding a business means more employees will join your team, and you might have to enlarge the workplace. Regardless of the requirements, if you wish to expand your business, a business loan will assist in covering the expenses. 

Improving the Credit Score for Future Purposes

Business loans help you enhance your credit score for future purposes. As a business owner, you are responsible for building versatile business credit. Small business ventures and fresh start-ups often face difficulty qualifying for a bank loan due to lower credit scores and revenue. It is because these companies do not have a strong credit history. Thus, a business loan will help you improve your credit score if you plan for long-term financing. 

Purchasing Equipment

Purchasing new equipment for your business improves your work efficiency and your offerings. You must reserve enough capital to buy new equipment and update the older ones for emergencies. Business owners often use several business loans, including equipment finances, for inventory and machinery purchases. In such a loan type, the equipment and inventory will serve as collateral, so you will not be worried about offering your business assets for security purposes. 

However, before considering equipment financing, you must acknowledge your business’s requirements and the consequences. 

Cash Flow Management

For every small business, cash flow is always a daunting situation. It can become a permanent problem, mainly when you deal with clients who do not pay for the services timely or when you’ve unsold equipment that needs to be dumped to bring in new ones. These obstacles become more problematic when dealing with the regular costs of your machinery, staff, utilities, and rent. 

A business loan provides money for regular operational costs and can help your business run when profits are low. Keeping a good cash flow through your business can constantly bring in new clients to drive profitability while covering the other losses. 

To Avail of a New Business Opportunity

Being a business owner brings several challenges. It also brings abundant opportunities to your plate that is too beneficial to ignore. These opportunities appear occasionally. For instance, the inventory that you need for a long time is available at a discounted price. Thus, it is essential to capitalize cash for such occasions as they would not appear constantly. Additionally, such advantageous experiences have fewer risks. 

Increasing Employees

Whether you are an entrepreneur or own a successful enterprise, you must wear multiple hats simultaneously. Indeed, it is not possible to manage all the responsibilities, including bookkeeping, marketing, and fundraising. Your business will require talented individuals and professionals to help you run the company smoothly. Getting a business loan will help you cover all the employees’ initial salary expenses without compromising quality and quantity.

Conclusion

In conclusion, securing a business loan can be crucial for various stages of business growth and development. Whether expanding operations, improving credit scores, purchasing equipment, managing cash flow, seizing new opportunities, or hiring employees, a well-timed loan can provide the necessary financial support to propel your business forward. It’s important to carefully assess your needs and consider the potential benefits of obtaining a business loan to ensure long-term success and sustainability.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Having an accounting system in a business is one of the essential aspects of a company. It is considered critical to the operation of any business. Accounting aims to calculate and collect financial information about the industry. And review it to determine the company’s financial position, performance, and cash flows. This information is essential to collect because it is used for the company’s decision-making process. It then creates new plans for the industry, identifying if the business needs any expansion or financing and understanding if it is making unnecessary expenditures to control those expenses. 

Setting Up an Effective Accounting System for Your Business

The accounting process typically starts with the bookkeeping of initial transactions. The transactions can be recorded in customer and supplier invoicing or journal entries. After the transactions are correctly recorded, the information is used to create the financial statements. The statements are made at the end of each business year. The financial statements are the most significant records in the business. They give the overall view of the performance of your business. Furthermore, the investors also use these documents, the government or IRS, banks, managers, and the board of directors to look at the business’s performance.

Whether they are new, small, significant, or stable, all businesses should have an accurate and up-to-date accounting system to run with success. The business runners must know the financial position and performance of the industry to see if they are running a stable and profitable business. And to identify what changes to make in the company’s operations. Keeping an updated financial record is also important because tax reporting agencies require proper records. Moreover, some small or new companies find it hard to understand and form an accounting system for their business and get confused. Here are some essential tips to set up an accounting system easily.

Choose What Method You Want to Follow

The three primary accounting methods are Cash Basis, Modified Cash Basis, and Accrual. Of these three, the easiest and least complicated method is cash basis, and the most difficult one is accrual, while modified cash basis is the mixture of these two accounting methods.

Choose the Transaction Recording Method

The two transaction recording techniques are customer and supplier invoicing and journal entries. Therefore, you can also use an accounting tool to make things easier and accurate. 

Take Help From a Professional

If it is affordable for you, hire an accountant or at least seek professional help to get a sense of direction and ensure that things are going the right way. 

Open a Business Bank Account

Keeping a separate account for your business is particularly important and beneficial. Your funds are kept safe in a report and have many other advantages.

Set Up Your Chart of Accounts (COA)

A chart of accounts consists of five categories, including lists of all your financial documents’ statements. Assets, Liabilities, Capital, Sales Revenue, and Expenses are the five categories.

Schedule Your Payments and Set Reminders

It may not seem necessary, but the business runners often have so many tasks piled up that they usually forget to make timely payments. Therefore, it is important to set reminders from the beginning.

Keep Your Tax Obligations Managed

To run a successful business, paying your taxes on time and keeping them organized is essential to make the tax calculation process easy and hassle-free. 

Conclusion

Having an organized and up-to-date accounting system in your business is imperative. Ensure that all your financial activities in the industry go smoothly and correctly. An accurate accounting system can also help you point out suspicious activity or fraud. This is also important as these financial documents are legally required for tax filing and business licensing. Overall, small or new business owners can use the above tips to gather information about accounting systems and better understand them. 

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Starting a business is not easy, but it can be very exciting. If you plan to become your boss, you must know that your life will change radically. The best way to make a wise decision is to consider the differences between life as an employee and an entrepreneur.

Schedule 

Employee

An employee may always have a fixed schedule, generally stipulated in his contract. In many cases, employees work hard, but the benefits of overtime pay and other bonuses depend on the agreements with employers. On the other hand, there are also important limitations when performing other activities that must be adjusted around your work schedule.

Entrepreneur

As an entrepreneur, you work 24 hours a day, seven days a week. An essential part of starting a business is that you will constantly be looking for ways to improve it, making changes, looking for new paths, testing technologies, and trying to generate more and better profits. The advantage in this case is that you will not necessarily spend all this time in a specific office or workplace. You can be flexible with yourself and allow your work schedule to fit around the rest of your activities.

Personal Time

Employee

When you work for a company, your time depends on your work schedule. It means that your meetings, appointments, visits to friends and family, or vacations are governed by what your schedule allows you to do. Fortunately, allowances may be granted based on what is stipulated in your contract or the agreements you can reach with your boss.

Entrepreneur

An entrepreneur can decide when to take time for himself and what time he dedicates to his business. The result of this decision will be your responsibility and whether your business is affected by it. Nevertheless, you are more likely to be more relaxed with a flexible personal life.

Decisions

Employee

Although the type of decisions you should or can make in your job depends on your position and responsibilities, you will always depend on what others define or decide when you work for someone. This is especially true regarding drastic changes to operations, job functions, or the start of new projects. In general, these decisions must be made by several company members and can take a long time to implement.

Entrepreneur

When you start your own business, you make the decisions. You can always surround yourself with the opinions of others, and in the case of having partners, you must make certain modifications. However, the actions you take will very rarely depend on anyone else. This makes you responsible for the success or failure of your decisions and forces you to be aware of what happens in the world all the time.

Income

Employee

One of the advantages of being an employee is the certainty of knowing that you will get a fixed salary. It may increase depending on specific circumstances, such as commissions and bonuses, but you know that you will receive your income at the end of the pay period.

Entrepreneur

An entrepreneur does not have a fixed income, which should teach you to control your finances and business funds strictly. Managing your finances could represent a significant problem, particularly in the initial stages of a new business.

Work Routine 

Most jobs generate fixed routines that can become tedious for some people. Some people like the routine, and it is very comforting to know the steps to take during their day. Whatever your case, when doing a job, you usually know what the events of the day will be and what results you can expect.

Conclusion

Transitioning from employee to entrepreneur entails significant shifts in schedule, personal time, decision-making, income, and work routines. Understanding these differences is crucial for making informed choices and navigating the challenges and opportunities of entrepreneurship. Whether it’s the autonomy of setting your schedule, the responsibility of decision-making, or the uncertainty of income, entrepreneurs must be prepared for the unique demands and rewards of starting their own business.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Bank reconciliation is an accounting process that helps ensure that the money you have spent or deposited matches the amount mentioned in your bank statement. It allows you to check or search for transactions caused by fraud or financial statement errors. Your business and bank keep separate records of withdraws, deposits, or transactions. You must prepare a bank reconciliation once a month to ensure both documents align.

How Does Bank Reconciliation Work?

To reconcile your account, match the internal record of transactions and balances with your monthly bank statement. Business accounts are not as secure as consumer accounts under federal law, so you need to check your business account. Match each transaction carefully and note down the ones that need more investigation.

Catch Fraudulent Activities

One of the essential purposes of reconciling is to check for fraudulent activities. If you have noticed any unusual transactions, make sure to investigate them. Or, if you see that someone else has unauthorized access to your account, act before something harms you. If you do not prepare reconciliation for a long time, it can end up with bounced checks or failed payments in the short term, or you may become financially overstretched in the long term. All these things will affect the growth and sustainability of your business.

Prevent Complications

The bank reconciliation helps to identify any problems or difficulties in your business. For example, it can show you that your cash flow is down. Once the issue has been identified, reconciliation can help you identify the source of the problem. After that, you can easily take steps to solve the problem and fix your cash flows. It also allows you to keep track of your check and see if any payments by your customers have bounced. Bank reconciliation also helps if you have a joint account with a business partner who says they need some amount for business expenses. Still, he withdraws more money than he had told you.

Look for Data Entry Errors

Bank reconciliation assists you in identifying any data entry errors, such as entering wrong amounts and duplicated entries.

Confirm if The Financial Statements are Accurate

It happens rarely, but it is possible. Reconciling helps to confirm whether the financial statements are correct.

Help You Record Earned Interest

If you have started a business, the interest earned may be minor, but keeping track of your interest rate is good.

Helps to Control Theft

It will help you keep a check if any employee or someone else is stealing from your company.

Prevent Administrative Issues

Bank reconciliation also highlights any problems that are ongoing in your internal administration. It helps you make better choices that might help your business grow, such as changing the record-keeping system or accounting processes you used before.

Which is the Best Time to Reconcile?

Reviewing your bank accounts at least once a month is a good decision. If you have an elevated risk of fraud, it is wise to reconcile your accounts more often. Even some companies reconcile their accounts daily. You can also secure your account from any fraudulent activities by using Positive Pay. It helps notify you about any payment going out or into your account.

How to Reconcile Bank Account

You can reconcile manually or by using accounting software. You can take the formal or informal approach to reconciliation. But you must scrutinize your records with the bank records to rule out any discrepancies.

This task becomes simple if you have a well-managed bookkeeping system in which everything is managed and professionally written. Otherwise, bank reconciliation can become an arduous task, and you will be exhausted.

Conclusion

In conclusion, bank reconciliation is critical for ensuring financial accuracy, detecting fraud, and preventing complications in business operations. By reconciling accounts regularly and thoroughly, businesses can maintain integrity in their financial records, identify errors, and safeguard against fraudulent activities. It’s essential to conduct reconciliations monthly and use tools like Positive Pay to enhance security. Whether done manually or with accounting software, diligent reconciliation practices contribute to the overall efficiency and success of a business’s financial management.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

The federal fund rates are the interest rates that move our stock markets. These rates are also known as the “overnight rates” as this depository changes by scrounging funds from the Federal Reserve Banks. The Federal Reserve often uses these Federal rates, or “The FED,” to avoid and control inflation. 

So, by raising the rates of these federal funds, they try to reduce the supply of funds available for buying goods and completing projects, which is possible by making and increasing the price of money itself. Equally, when the rates of federal funds decrease, the money supply will be increased by the FED, making it even more affordable to scrounge money while boosting expenditure. In many countries, banks do it frequently, all for the same reasons.

The amount a bank pays another bank is highly significant due to their prime interest rates. The rates of interest that a commercial bank charges their most creditworthy clients depend upon the federal fund rates.

When Interest Rates Rise

The FED will automatically affect the stock market when it increases the federal fund rates. This will also affect the borrowing of money from the FED by making it even more expensive to do so.

In a scenario where interest rates rise, borrowing money is more expensive, and financial institutions will have to increase the number of rates that they receive from their clients to borrow money. However, businesses that take money from banks to develop and expand are affected more directly. 

So, when a bank makes scrounging even more expensive, these companies will not be able to borrow like they used to when rates were lower and will pay higher interest charges on their borrowed funds. Consequently, a reduction in business spending can hinder a company’s growth. In other words, reducing business spending means affecting stock prices.

Interest Rates and the Stock Market

Suppose a company is decreasing its growth, scaling back its workforce and production, becoming less profitable, incurring significant debt, or generating less revenue. In that case, the amount of cash flow will drop. As a result, a company’s stock prices will also drop. If this stock price decline affects enough companies, the whole market may crash. A lower expectation regarding a company’s growth and cash flow will affect the investor’s ability to experience growth from the stock price obligation, making stock ownership less desirable. 

Investing in equities can be risky compared to other types of investment. There are a few sectors that benefit from these hikes regarding interest rates. Sectors like banks, brokerages, and mortgage or insurance companies’ revenue rises as interest rates increase so that these companies can charge more for lending.

When Interest Rates Fall

When the economy is declining, the Federal Reserve stops all the federal funds to help boost financial activity. However, a decline in their interest rates given by the Fed has conflicting effects compared to the rate hike. Economists and investors view low-interest prices as opportunities for growth. 

The advantage of personal and commercial borrowing is that it can convert leads to bigger profits and propel the economy towards robustness. As a result, a consumer will end up spending more with lower interest rates, making them feel like they can finally purchase a new house or afford private schooling for their children. Similarly, businesses can finance their processes and expansions under a cheaper range of funds.

Conclusion 

In conclusion, federal fund rates significantly influence stock markets and economic activity. Whether rising or falling, these rates impact borrowing costs, business spending, and investor sentiment, shaping the trajectory of financial markets and the broader economy. Understanding these dynamics is crucial for navigating investment strategies and economic trends effectively.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Setting up a new business could be a lot of fun. You try to coordinate with as many avenues as possible to expedite the entire process and get yourself on the market. A huge part of setting up a business is bringing accounting software to cater to the financial sorting of your company. This software potentially changes your stepping and helps you achieve your goals by making bookkeeping easy.

There is a plethora of accounting and financial software in the market that may seem like the right option for you. But what decides if the software is the one for you?

To make the right choice, it is significant that you are entirely aware of your company’s requirements. Highlighting the conditions would help you filter out the software and make the right choice. Before assessing any potential options, be clear about your expectations from the software and how you wish to see it perform. It would assist you in making the right choice for your business because any decision you make would directly affect the performance of your business at the end of the day.

What to Keep in Mind While Choosing Software?

There are a few aspects that a business owner should look deep into before making a choice. These aspects would aid them in choosing suitable software according to their business requirements and set expectations for them.

Go through the list below to know which features you should look for in software before deciding which one to get.

The Security it Provides

Your financial and accounting software should have very tight security. The software would handle all your financial affairs while analyzing, interpreting, and sorting them. If the security of your accounting software is not up to par, the information could fall into the wrong hands. This could not only affect the future of your business in the market but could also be dangerous.

Always look for secure accounting software to do all your bookkeeping while keeping your data safe from external threats. This could save you from any potential damages in the future.

Performance

Deciding whether accounting software is the right one for you or not eventually comes down to its performance. Of course, you cannot evaluate all software on the market, but you can research. By researching, you would come across reviews and experiences from different business owners that may help you shortlist software based solely on their performance.

It is useless if the software lacks performance and does a sloppy job of organizing your financial data. Purchasing comparatively expensive software that works impeccably and lasts long is better than a cheap one that would do you more harm than good.

A Personalized Experience

Your accounting software should feel like it has been curated especially for your and your business’s needs. Customizing the software would be a significant advantage that you could use to set up the perfect system for your business.

We know customization may not feel necessary, but it is vital to understand why you need it in your accounting software. It is known that each business is different, with contrasting needs and requirements. To ensure that the accounting software you use fits your business model perfectly, you need customization to tailor it into the perfect choice for your company.

Conclusion 

In conclusion, setting up a new business is an exciting endeavor, filled with numerous decisions shaping its trajectory. Among these decisions, choosing the right accounting software is a pivotal step in ensuring smooth financial operations. As businesses navigate the plethora of available options, aligning the software’s features with the company’s specific requirements becomes imperative. Security is a paramount concern, safeguarding sensitive financial data from potential breaches.

Moreover, the performance of the software plays a critical role in streamlining operations and enhancing productivity. Investing in software that offers a personalized experience tailored to the business’s unique needs proves invaluable, enabling efficient customization to optimize financial management processes. By meticulously considering these factors, businesses can make informed decisions that empower them to achieve their goals and thrive in the competitive landscape.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

No one is exempt from an emergency in life, such as the death of a family member, an illness, or even unemployment. These situations directly affect our income, requiring us to make unexpected expenses for which we are unprepared. For this reason, creating and maintaining an emergency fund that allows us to handle these situations without having to take loans or incur debt is essential.

Above all, it is essential to possess patience. Creating a savings fund for emergencies is a process that can take some time, but you have to be consistent and patient. Additionally, it is best to be disciplined and not to fall victim to spending money all the time. When you are saving, there is no room for overspending.

Here are some steps that will help you create an emergency fund.

Create a Monthly Budget 

The first step you need to take is to analyze your monthly income and spending habits. This will help determine how much you can contribute to your emergency fund. It will also let you know if you can quickly reduce or eliminate expenses that can develop a savings fund. The idea is to create a saving equivalent to three to six months of your monthly income.

Prioritize Saving

Every month, without fail, add some money to your emergency fund. It does not matter how small or when you do it, as long as you are constant in your savings. You cannot save for a month and then stop because you forget about saving for emergencies and even find excuses not to save.

Prioritizing saving is especially important when you receive a bonus. Since the first reaction to receiving a bonus is to spend this money, it is essential to have some self-control. This bonus could be an excellent increase in your savings.

Choose a Suitable Financial Institution 

The third step you need to take is to search for financial institutions. Know the options that banks offer you in terms of savings accounts. Ideally, please save your money where they offer you immediate availability in case of emergency while maintaining benefits that allow you to grow your money. Ensure that the institution where your money is stored is reliable and regulated by the banking sector so that you can be assured that your money is protected and readily available when needed.

Cut Expenses on Daily Activities 

Occasionally, you might think that it is almost impossible to save due to the tightness of your financial situation. However, if you analyze your current expenses, you may be able to find areas where you could be spending less.

For example, in your electronic invoicing, find out about other options if you have an electronic billing provider that charges you for services you do not use or who pays a monthly amount that does not correspond to the use you give to their services. ioFacturo offers you various plans and prices that meet multiple needs with the most competitive costs in the market. Whether you issue one or two invoices a month or hundreds, you will find an option that fits your requirements. Like cutting down on your electronic billing, there are other expenses that you can reduce to increase your emergency fund.

Conclusion

In conclusion, preparing for inevitable emergencies underscores the importance of establishing and maintaining an emergency fund. This requires patience, discipline, and a consistent commitment to saving, regardless of income fluctuations. By carefully analyzing monthly finances and prioritizing savings, individuals can gradually build a financial safety net equivalent to three to six months of expenses.

Choosing a reputable financial institution ensures accessibility and growth potential while cutting unnecessary costs from daily activities, further bolstering the fund. Ultimately, the emergency fund is a crucial buffer against unexpected events such as illness, unemployment, or losing a loved one, providing stability and peace of mind without resorting to loans or debt.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

By: Jennifer Brazer

Jennifer is the author of From Cubicle to Cloud and Founder/CEO of Complete Controller, a pioneering financial services firm that helps entrepreneurs break free of traditional constraints and scale their businesses to new heights.

Fact Checked By: Brittany McMillen

10 Essential Steps for a Business Startup’s Success

Business startup success requires following 10 essential steps that form a proven roadmap for entrepreneurs. These steps include conducting market research, creating a business plan, choosing the right structure, securing funding, and building the systems needed to support sustainable growth.

As the founder of Complete Controller, I’ve had the privilege of working with thousands of entrepreneurs across every industry over the past two decades. I’ve observed firsthand that startups with formal business plans are 16% more likely to succeed than those without one. The data doesn’t lie—42% of startups fail simply because they build products nobody wants. Through this article, I’ll share the exact framework that has helped our most successful clients transform their vision into thriving ventures, avoiding the common pitfalls that derail so many promising businesses.

What are the 10 essential steps for business startup success?

• The 10 essential steps for business startup success include market research, business planning, choosing a structure, securing funding, building infrastructure, navigating compliance, developing marketing, fostering team culture, measuring performance, and scaling sustainably.
• Market validation is the critical first step, with research showing 42% of startups fail due to lack of market need.
• A comprehensive business plan serves as your roadmap, making startups 16% more likely to achieve their goals.
• Strategic funding decisions prevent cash flow problems, which account for 29% of startup failures.
• Continuous measurement and adaptation allow businesses to pivot before small issues become fatal obstacles.

Step 1: Conduct Market Research to Validate Your Idea

Before spending a single dollar on your business, you need validation that people actually want what you’re planning to sell. Market research isn’t just an academic exercise—it’s your insurance policy against wasting time and money on an idea with no audience.

Start with primary research by directly engaging potential customers through surveys, interviews, or focus groups. Ask open-ended questions about their pain points and what solutions they’ve tried. Then complement this with secondary research using industry reports from resources like IBISWorld to analyze market size, growth trends, and competitive landscape.

When examining competitors, look beyond their marketing to understand their business model. What are they charging? How do they deliver their product or service? Where are the gaps that your business could fill? This competitive analysis often reveals untapped niches where your startup can gain traction without directly competing with established players.

One startup I worked with discovered through customer interviews that while there were plenty of accounting software options for large businesses, small construction contractors needed something simpler with industry-specific features. This insight allowed them to develop a specialized solution that grew to serve over 5,000 clients in just three years—all because they identified a specific market need before building anything.

Step 2: Craft a Comprehensive Business Plan

A business plan transforms your idea into an actionable roadmap, increasing your chances of success by 16% according to recent research. Think of it as your business GPS—showing where you’re going and how you’ll get there.

Your business plan should include:

1. Executive summary: A compelling overview of your business concept and goals
2. Company description: Your mission, vision, and unique value proposition
3. Market analysis: Details from your research showing demand and competition
4. Organization structure: Legal structure and key team members
5. Product/service line: Detailed description of your offerings and benefits
6. Marketing strategy: How you’ll attract and retain customers
7. Financial projections: Realistic forecasts for at least 3 years
8. Funding requirements: Capital needed and how it will be used

Don’t fall into the trap of creating a static document that gathers dust. The most effective business plans are living documents that evolve as you gather real-world feedback. I recommend reviewing and updating your plan quarterly during your first year.

For one e-commerce client, their initial plan projected break-even at 12 months. After launching, they discovered their customer acquisition costs were higher than anticipated, but their retention rates were also stronger. By adjusting their plan to focus more on retention strategies, they actually reached profitability a month earlier than originally projected.

Step 3: Choose the Right Business Structure

Your business structure affects everything from daily operations to taxes, personal liability, and ability to raise money. Making the right choice early saves significant headaches later.

Here’s a comparison of common business structures:

• Sole Proprietorship: Simplest to form with no separate business entity. The owner receives all profits and is personally responsible for all liabilities.
• Partnership: Similar to sole proprietorship but shared between two or more people. Partners share profits and liabilities according to their agreement.
• Limited Liability Company (LLC): Combines liability protection of a corporation with tax benefits of a partnership. Members are not personally liable for company debts.
• S Corporation: Provides liability protection while allowing profits and some losses to pass through to personal tax returns.
• C Corporation: Separate legal entity that shields owners from personal liability but faces double taxation on income and dividends.

Most small businesses start as either a sole proprietorship or LLC, with many eventually transitioning to an S Corporation as they grow. The structure you choose should align with your risk tolerance, tax situation, and growth plans.

Working with one software development startup, we initially set them up as an LLC for simplicity. As they prepared for their first round of funding, we helped them convert to a C Corporation—the structure most venture capitalists prefer due to its ability to issue different classes of stock.

Remember that how to start a business in 10 steps includes making smart decisions about structure that protect your personal assets while optimizing for growth.

Step 4: Secure Funding Without Overleveraging

Capital is the lifeblood of your startup, but how you obtain it matters tremendously. The funding source you choose should align with your business model and growth trajectory.

Consider these funding options:

• Personal savings/bootstrapping: Maintains complete control but limits growth speed
• Friends and family: Often the first external funding source with flexible terms
• Small business loans: Requires credit history but preserves equity
• Angel investors: Provide capital, mentorship, and connections in exchange for equity
• Venture capital: Offers substantial funding for rapid scaling but expects significant equity and control
• Crowdfunding: Tests market interest while raising funds
• Grants: Non-dilutive funding often available for specific industries or purposes

The cautionary tale of Pets.com remains relevant today. Despite raising $82.5 million in their IPO in 2000, the company collapsed nine months later due to an unsustainable business model that burned through cash without generating sufficient revenue. Their aggressive spending on marketing (including their famous Super Bowl commercial) couldn’t overcome fundamental flaws in their financial structure.

When advising clients on funding, I recommend starting with the least expensive money first. One food delivery startup I worked with used a $50,000 SBA microloan to prove their concept before approaching angel investors. By demonstrating traction first, they secured $500,000 in angel funding at a valuation twice what they would have received without operational proof.

Regardless of your funding source, maintain a 12-18 month runway and watch your burn rate carefully. Many promising startups fail not because their idea was bad, but because they ran out of cash before reaching profitability.

Step 5: Build a Scalable Operational Infrastructure

The systems you implement early will either support your growth or become bottlenecks as you scale. Building with the future in mind saves costly rebuilds later.

Focus on these key infrastructure components:

1. Financial systems: Cloud accounting software that grows with you
2. Customer relationship management (CRM): Track leads and customer interactions
3. Project management tools: Coordinate team efforts efficiently
4. Communication platforms: Foster collaboration regardless of location
5. Data security measures: Protect sensitive information from day one

Technology choices should balance current needs with future capabilities. For instance, using QuickBooks Online instead of QuickBooks Desktop gives you flexibility to add users and access financial data from anywhere—critical for a growing business.

Your physical infrastructure decisions matter too. With remote work now mainstream, many startups opt for flexible workspaces over traditional long-term leases. This approach reduces fixed costs while allowing for team expansion without relocation disruptions.

One e-commerce client started with a basic Shopify store and spreadsheets for inventory tracking. As orders increased, they quickly hit fulfillment bottlenecks. We helped them implement inventory management software that integrated with their accounting system, automating much of their operations. This infrastructure investment paid for itself within three months through reduced errors and faster fulfillment times.

Step 6: Navigate Compliance and Licensing Requirements

Compliance might not be exciting, but ignoring it can derail your business before it gains traction. Each industry and location has specific requirements you must address.

Start with these essential compliance areas:

• Business registration: Register your business name and structure with state authorities
• Federal tax ID (EIN): Required for hiring employees and opening business accounts
• Industry-specific licenses: Varies by sector (food handling, professional services, etc.)
• Local permits: Often required by city or county governments
• Sales tax permits: Necessary if selling taxable goods or services
• Employer requirements: If hiring staff, comply with labor laws and tax withholding

The complexity increases with multiple locations or online sales across state lines. For example, the 2018 Supreme Court decision in South Dakota v. Wayfair means that online businesses may need to collect sales tax in states where they have economic nexus, even without physical presence.

Create a compliance calendar with key dates for renewals and filings. Missing deadlines for tax payments or license renewals can result in penalties that drain your startup’s limited resources.

One retail client expanded from brick-and-mortar to online sales, unaware of their multi-state sales tax obligations. By the time they consulted us, they faced significant back taxes and penalties. We helped them enroll in voluntary disclosure programs to reduce penalties while implementing automated sales tax collection going forward.

Step 7: Develop a Proven Marketing Strategy

Even the best products don’t sell themselves. Your marketing strategy should clearly define how potential customers will discover and engage with your business.

Effective startup marketing typically includes:

• Digital presence: Website optimized for search engines and conversions
• Content marketing: Valuable information that positions you as an industry authority
• Social media: Platforms where your target audience already spends time
• Email marketing: Direct communication with prospects and customers
• Partnerships: Strategic alliances with complementary businesses
• Customer referral programs: Incentives for existing customers to spread the word

Start by identifying your ideal customer profile in detail. This goes beyond demographics to include psychographics—their motivations, challenges, and decision-making process. With this understanding, you can craft messaging that resonates with their specific needs.

Test multiple marketing channels with small budgets before making significant investments. Track performance metrics for each channel to determine your customer acquisition cost (CAC) and lifetime value (LTV). Sustainable businesses maintain an LTV at least three times their CAC.

Follow our business startup guide for effective marketing strategies to build a comprehensive approach that drives consistent growth without overspending. The most successful startups combine effective digital marketing strategies with traditional methods tailored to their specific audience.

A healthcare startup I advised initially focused all their marketing efforts on Facebook ads, but their data showed a 4x higher conversion rate from professional referrals. By reallocating 60% of their marketing budget to building relationships with referring professionals, they tripled their growth rate within six months.

Step 8: Foster a Strong Team Culture

Teams with high engagement are 23% more profitable than disengaged teams according to Gallup research. Your early hires and the culture you create will shape your company’s trajectory for years to come.

Build your team strategically by:

1. Identifying core competencies: What skills must exist in-house vs. outsourced
2. Creating clear role definitions: Responsibilities, expectations, and success metrics
3. Developing onboarding processes: Help new team members contribute quickly
4. Establishing communication rhythms: Regular check-ins and transparent information sharing
5. Recognizing and rewarding performance: Celebrate wins and provide growth opportunities

Consider starting with fractional expertise in specialized areas like finance, marketing, or technology. This gives you access to experienced professionals without the cost of full-time executives. As your business grows, you can transition these roles to in-house positions.

Cultivate a culture that reflects your values from day one. Culture isn’t about ping pong tables or free snacks—it’s about how decisions are made, conflicts are resolved, and success is defined. Document these expectations in writing so they scale beyond your personal presence.

One tech startup I worked with struggled with high turnover until they implemented weekly “wins and challenges” meetings where team members shared both successes and obstacles. This simple practice improved problem-solving, reduced duplicate efforts, and created stronger team connections. Their turnover dropped by 40% in the following year, saving significant recruiting and training costs.

Step 9: Measure and Iterate for Continuous Improvement

What gets measured gets managed. Establishing key performance indicators (KPIs) early allows you to make data-driven decisions rather than relying on gut feelings.

Track these fundamental metrics from the start:

• Revenue growth: Month-over-month and year-over-year changes
• Gross margin: Revenue minus cost of goods sold
• Customer acquisition cost (CAC): Total marketing and sales costs divided by new customers
• Customer lifetime value (LTV): Average revenue per customer over their relationship
• Burn rate: How quickly you’re using available cash
• Conversion rates: Across your marketing and sales funnel
• Customer satisfaction: Net Promoter Score or other feedback metrics

Create a dashboard that makes these metrics visible to your team daily or weekly. The Dropbox case study provides an excellent example of data-driven decision making. After their Series B funding in 2011, Dropbox used metrics on user behavior to guide product development, focusing particularly on mobile experience and integrations based on user data. This approach helped them grow from 4 million to 500 million users.

Use the business startup guide to performance measurement to establish appropriate KPIs for your specific industry and business model. The right metrics provide early warning signals when strategies need adjustment before small issues become major problems.

A subscription box service I consulted with noticed their churn rate increasing by 2% for three consecutive months. By digging into the data, they discovered the issue stemmed from product quality inconsistencies from a specific supplier. Addressing this single factor reduced their churn rate by 4% and increased their average customer lifetime by five months.

Step 10: Scale Sustainably Without Losing Vision

Scaling requires balancing growth with operational stability. Moving too quickly can break your systems and culture, while moving too slowly risks missing market opportunities.

Consider these scaling principles:

1. Document core processes: Create playbooks that maintain quality as you grow
2. Systematize decision-making: Establish frameworks that don’t require founder input for every decision
3. Delegate appropriately: Transfer responsibilities to team members with clear accountability
4. Maintain financial discipline: Growth should strengthen your financial position, not weaken it
5. Preserve culture intentionally: Articulate and reinforce your values during expansion

Expansion should follow customer demand rather than precede it. Test new markets, products, or services with minimal viable offerings before full-scale rollouts. This approach reduces risk while providing valuable feedback to refine your strategies.

As you scale, revisit your business plan regularly to ensure alignment with your original vision. Growth often presents opportunities that, while exciting, may lead you away from your core strengths. Evaluate new directions against your mission and unique advantages in the marketplace.

One manufacturing client grew from $2 million to $15 million in annual revenue in just three years. Their success came from staggered expansion—proving their model in one region before opening facilities in new markets. By documenting their operational procedures and quality standards, they maintained consistent customer experiences despite rapid growth.

Final Thoughts: Your Entrepreneurial Journey Begins Now

Starting a successful business requires both strategic planning and adaptable execution. By following these 10 essential steps—from validating your idea through market research to scaling with sustainable practices—you’ll build a foundation that supports long-term success.

I’ve watched countless entrepreneurs transform their vision into thriving businesses by methodically addressing each of these areas. The most successful ones understand that entrepreneurship is not a linear path but an ongoing cycle of planning, execution, measurement, and refinement.

Remember that no business launches perfectly. What separates successful entrepreneurs isn’t the absence of challenges but how they respond to inevitable setbacks. Use this framework as your guide, but be prepared to adapt as you gather real-world feedback.

Ready to turn your business idea into reality? The team at Complete Controller is here to help with expert guidance on financial systems, compliance, and strategic planning. Visit our beginner’s guide to entrepreneurship for additional resources or contact us directly to discuss your specific business needs.

FAQ

How much money do I need to start a business?

The funding needed varies dramatically by business type. Service-based businesses might start with under $5,000, while manufacturing or retail operations typically require $50,000-$100,000. Begin by creating a detailed startup budget including equipment, inventory, marketing, licensing, insurance, and 6-12 months of operating expenses. This exercise will reveal your specific funding needs.

Should I start my business while still employed elsewhere?

Starting while employed provides financial stability but limits time available for your startup. This approach works well for businesses that can launch gradually, like consulting or e-commerce. Set clear boundaries between your job and startup, and check your employment contract for potential conflicts of interest or non-compete clauses before proceeding.

What’s the biggest mistake new entrepreneurs make?

Underestimating the time and capital required for growth. Many entrepreneurs create overly optimistic projections, especially regarding customer acquisition timelines and costs. Build your financial plans with conservative revenue estimates and include contingency funds of at least 20% above your projected expenses to account for unexpected challenges.

How do I know if my business idea is good enough?

A viable business idea solves a real problem for an identifiable market willing to pay enough to support profitable operations. Test your concept by creating a minimum viable product, gathering customer feedback, and analyzing whether the market size and your potential market share can sustain your business model. Pre-selling to customers before full production provides the strongest validation.

When should I hire my first employee?

Hire when the cost of not hiring exceeds the expense of an employee. Signs you’re ready include: consistently turning down business due to capacity constraints, spending too much time on tasks outside your core expertise, or calculating that outsourcing would cost more than employment. Start with part-time or contract help in areas that directly generate revenue or free you to focus on growth.

Sources

• CB Insights. (2021). “Why Startups Fail: Top 12 Reasons.” https://www.cbinsights.com/research/report/startup-failure-reasons-top/
• Gallup. (2023). “Employee Engagement Meta-Analysis.” https://www.gallup.com/workplace/321032/employee-engagement-meta-analysis-brief.aspx
• IBISWorld. Business Research and Industry Reports. https://www.ibisworld.com
• Investopedia. “Key Performance Indicators (KPIs).” https://www.investopedia.com/terms/k/kpi.asp
• LivePlan. Business Planning Software. https://www.liveplan.com
• OmniCard. (2023). “Top 10 Essential Steps to Launching a Successful Startup.” https://www.omnicard.in
• Rydoo. (2024). “Why 90% of Startups Fail.” https://www.rydoo.com/cfo-corner/why-startups-fail/
• SBA.gov. (2023). “10 Steps to Start Your Business.” U.S. Small Business Administration. https://www.sba.gov/business-guide/plan-your-business/market-research-competitive-analysis
• Seattle.gov. (2014). “Ten Essential Steps to Start a Business in Seattle.” City of Seattle.
• SEMrush. Digital Marketing Analytics Platform. https://www.semrush.com
• Stanford Graduate School of Business. (2014). “Dropbox – Series B Financing.” https://www.gsb.stanford.edu/faculty-research/case-studies/dropbox-series-b-financing
• Wikipedia. “Digital Marketing.” https://en.wikipedia.org/wiki/Digital_marketing
• Winsavvy. (2023). “Does a Business Plan Reduce Startup Failure?” https://www.winsavvy.com/does-a-business-plan-reduce-startup-failure-data-says-yes/
• Wolters Kluwer. “How to Start a Business: 10 Steps.” https://www.wolterskluwe.com

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Entrepreneurship is the method of planning, initiating, and managing a new business, which is, at the beginning, a small business. The individuals who start these businesses are known as entrepreneurs.

For an individual to become a successful entrepreneur, it is necessary to have a specific skill set to help them ensure that their business succeeds. Numerous entrepreneurs think that the most significant feature that will decide their level of achievement with a startup is their general experience and skills in their respective areas. Regardless of their field-related skills, the most successful entrepreneurs must cultivate a specific set of skills that will assist them in achieving their objectives.

Individuals need to focus on the following skills essential to their future success.

Ambition 

It is easy for individuals to surrender when a problematic situation arises; however, the best entrepreneurs endure it due to their ambitious nature. They need to succeed, and they flourish by achieving little breakthroughs that are footholds to their business goals. When ambitious individuals have an inner drive to work hard, they are also focused on taking the necessary steps to ensure that their business thrives and prosper.

If this is the case, then individuals will not search for accessible routes or shortcuts but will be invested in their business and guaranteed that it will be successful. The capability to withstand any business’s good and bad times is imperative, as plans never go precisely how an entrepreneur wants them to. Ambition is a skill that empowers the entrepreneur and allows them to continue going even when the way looks dark.

Time Management 

The world’s best entrepreneurs are efficient in time management. Entrepreneurs of small businesses are considered to have a distinction for being busy individuals and working extremely long hours. These entrepreneurs face difficulty because there are not enough hours in a day to accomplish everything they want or need to.

Individuals frequently react to diversions, which does not enable them to concentrate on their responsibilities. They answer emails as soon as they receive them and read articles and blogs. They refrain from surfing Facebook, X, or YouTube, resulting in an individual losing time. To be efficient, individuals must work wisely and be more effective in time management.

Communication

Communication is a fundamental skill for many people in a business, including the entrepreneur. It is how one will be capable of developing faithful employees, attracting clients to return repeatedly, and flattering investors and different sources to increase funding for the business. Sharing accomplishments and failures with employees gives them a feeling of loyalty to the organization. Similarly, if the organization is experiencing difficulties, employees may have valuable ideas for enhancing things.

To become a good entrepreneur, an individual should have excellent communication skills, as they must communicate with customers, employees, and business partners. An individual’s method of communication decides their future achievements, so one must know how to pass on a message and listen to others respectfully. This is the best method to win over individuals and earn their trust. So, individuals should always communicate clearly and focus on what others are relaying.

Strong Work Ethic 

Even though it may appear that being an entrepreneur is exciting and glitzy, a great deal of diligent hard work and long hours are necessary to establish the startup of a business. To become successful, an entrepreneur needs to execute. Entrepreneurs are supposed to be persistent in finishing projects, meeting deadlines on time, and working on ideas to turn them into sellable items. 

Conclusion

In conclusion, entrepreneurship demands a specific skill set for success. Ambition, time management, communication, and a strong work ethic are vital. These traits empower entrepreneurs to navigate challenges, communicate effectively, and persevere in adversity. By honing these skills, aspiring entrepreneurs can chart a path to success in the dynamic world of business. 

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

DIY tax prep software can complete your tax returns when business finances are simple and there are no complex transactions. Accounting tools and software can significantly help achieve perfection in the accounting and financial aspects of the business, especially for small businesses that do not have complicated financial transactions.

As soon as the business grows, its financial needs also increase, and then it must switch to professional software to achieve better results. DIY tax prep software is cost-effective and easy to use, with no complications.

It Would be Best if You Used the Right Tax Prep Software

According to the Tax Cuts and Jobs Act, a law signed on 27 December, the taxes paid by US citizens in the next year should be simplified and reduced. However, most DIY tax prep software lacks a lot of practical evaluation of tax returns. And this is the reason SMEs are confused about whether to use the software.

Many industry veterans claim the authenticity and reliability of DIY tax prep software, but you will be surprised to know that most are just making money from it. And this is why industry veterans have played a significant role in changing business owners’ perceptions substantially.

DIY tax prep software is mainly used by small businesses that cannot hire professionals to operate professional software. Companies must bear an extra cost in tax-related seasons. This cost is why companies prefer DIY prep software, and industry veterans can profit from it.

Does This Perspective Ever Change?

Yes, it changes from time to time. All of this depends on the change. As the business grows, its bookkeeping and finances also grow. This frequency of financial transactions helps to trigger the difference, and if a company does not change its software, it must deal with the worst situation.

For example, if a small business has 500-600 business transactions. When the business grows, these transactions also grow. The company must change its DIY tax prep software and hire a tax professional for seasonal tax preparations. 

Why Are People Taking More Interest in Tax Preparation?

Because of the pandemic in 2020, every business and industry suffered, and many people became unemployed. Most companies could not hire professionals for tax preparations in those times, as this method was costly. During those times, the idea of using DIY prep software has emerged. People also specialize in tax preparation as it is becoming a big deal. Preparing a tax return as a career is profitable because it offers various health and safety financial returns. As more businesses grow, this industry is expected to explode in the coming years.

According to studies in the US, tax preparers generated $24 million last year. These studies show that this industry is expected to grow in the coming years, and people will make much money from it.

There are a lot of tax prep software options available in the market. As per your business financial needs, select the right software. And if your business is small-scale, you must choose DIY tax prep software that best fits your business. However, as soon as your business grows, you must hire a professional to prepare accurate tax returns.

The DIY Tax Prep Software

If you have a small business and a short return, online DIY tax software can help you out in this matter. Popular software brands include Tax Slayer, TurboTax, H&R Block, and many more.

This software uses the information you provide and navigates you through different tax scenarios. Many of them also offer free resources, like calculators and articles. And if you pay an extra fee, you can get access to their live support online or by phone.

Conclusion

In conclusion, DIY tax prep software serves small businesses well initially, but as companies grow, transitioning to professional software becomes essential for accuracy and efficiency. Despite the convenience of DIY options, it’s crucial to evaluate the evolving needs of your business and seek professional assistance when necessary. As the tax landscape continues to change and businesses expand, investing in the right tools and expertise ensures compliance and financial success in the long run.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.