Startup Marketing Success

Each day, the market gets flooded with new startups. If yours is one of those, ensure you have a stellar digital marketing strategy to support its long-term growth and success. Startups usually have a small budget at the very beginning. That means they must be careful while curating a digital marketing strategy to generate the most revenue. Let’s look at a few key digital marketing strategies for startups.

Complete Controller. America’s Bookkeeping ExpertsChoose the Right Channels

A digital marketing strategy encompasses a wide range of channels. Some of the most important ones are as follows:

  • Search engine optimization (SEO)
  • Social media marketing
  • Content marketing
  • Email marketing
  • Influencer marketing
  • Pay-per-click

Ensure you select the right combination based on your targeted audience, business goals, and revenue targets. One of the best ways to get started is by researching your competitors. Once you understand which channels they’re employing, you can also determine a suitable course of action for your startup.

Develop a Targeted SEO Strategy

SEO is what’s going to get you more clients for your startup. No matter how high quality your products or services are or how excellent your customer service is, you’ll have difficulty getting clients if you don’t appear on the first page of search rankings. Boost your search rankings with the following SEO techniques:

  • Incorporate your online content with relevant keywords
  • Optimize the meta tags
  • Develop backlinks from relevant and high-authority sitesCorpNet. Start A New Business Now

Harness the Power of Social Media Marketing

Social media is the best way for startups to get instant brand recognition. It is low-cost and effective. There are several social media channels available to boost your business’s awareness. Some popular ones include:

Facebook: It is the most popular choice for marketing. With a user base of approximately 3 billion, Facebook could promote all kinds of products or services.

Instagram: Like Facebook, Instagram has also experienced a significant surge in popularity since its inception. Currently, it boasts an average of 1 billion monthly users. If your startup is about fashion, beauty, health, modeling, or fitness, Instagram is the best platform for brand awareness.

Twitter (X): Twitter, now called “X,” is another excellent platform to help your startup grow. Though it’s more appropriate for B2B (business-to-business) companies, it also works well with B2C (business-to-consumer) businesses. Twitter has a monthly active user base of almost 400 million, which continues to grow.

TikTok: A dynamic marketing choice with over 1 billion users, perfect for promoting diverse products and services in an engaging and trendy way.

There are other emerging platforms to enhance your brand recognition, but these are the top three ones.

Don’t Neglect Email Marketing

Email marketing is a highly cost-effective method to reach out to potential customers. The latest statistics reveal that as of 2021, the total number of global email users is more than 4 billion and is anticipated to reach 4.6 billion in 2025. Moreover, email marketing also delivers the highest return on investment.

Here are some effective email marketing practices for your startup:

  • Use catchy and engaging taglines to grasp your audience’s attention instantly
  • Keep your email briefs and conversational
  • Embellish your text with relevant images (personalized ones are much better) and inspirational quotes
  • Always end your emails with an encouraging call to action

Content Marketing Can Never Go Wrong

Content marketing has emerged as one of the best strategies to reach your ideal audience and convert them into loyal clients. Research shows that the market share of B2B brands with a content marketing strategy is 43%. Content marketing can yield long-lasting results for your startup with relatively low costs.

Let’s look at some tips to boost your content marketing strategy:

  • Develop a strategy
  • Keep your content conversational and inspiring
  • Take advantage of the latest trends
  • Tell stories through your content

Ramp Up Your SEO

Search engine optimization is one of the most effective digital marketing practices for getting instant results for your startup. It can enhance the discoverability and accessibility of your brand and attract your targeted audience.Download A Free Financial Toolkit

Here’s how to curate a successful SEO strategy:

  • Start a catchy blog
  • Develop high-quality landing pages
  • Research and use appropriate keywords
  • Re-target your audience with Google tools

Begin a Referral Marketing Program

To establish a reliable customer base for your startup, use referral marketing. Turn your customers into salespersons for your business. Research suggests that it’s easier to retain clients acquired through referrals. Referral marketing is a great way to expand your business on automation.

Here are a few tips for curating an effective referral marketing strategy:

  • Offer incentives to your customers
  • Remain transparent
  • Develop SMART goals

Conclusion 

We hope you found the above article helpful. Follow the best digital marketing practices discussed above and witness your brand transform.

ADP. Payroll – HR – BenefitsAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.LastPass – Family or Org Password Vault

Why You Need to File Your Taxes

The government collects income tax from its residents annually. These income tax revenues help the government pay government workers, police, firefighters, etc. The tax money also funds road construction, health departments, national defense (Army, Navy, Air Force), and the welfare system and helps improve the country’s overall economy. You should file your tax returns annually and on time for multiple reasons.

Cubicle to Cloud virtual businessThis article will discuss the importance of timely filing tax returns and its benefits.

You Can Avoid Penalties

If someone avoids filing their annual income tax returns, they are opening themselves to penalties and fines from the tax officers and the justice department. Tax evasion and the late filing of tax returns also carry penalties that will result in you paying more money than you need. The amount of liability depends upon the country you reside in and the Income Tax Act. Therefore, the intelligent thing to do is to file your income tax returns every year and do so on time to avoid penalties and any unnecessary situations that will cause difficulties.

You Can Claim Tax Deductions

According to the Income Tax Act, taxpayers can claim multiple tax deductions to reduce their tax outgo. However, to be eligible for any such tax deductions under the Income Tax Act, taxpayers must file their income tax returns every year on time.

CorpNet. Start A New Business NowYou Can Claim Tax Refunds

Taxpayers can claim tax refunds if the total taxes they can pay are less than the tax amount deducted. Overpaying can happen when tax is deducted from your income, even when your total taxable income exceeds the basic exemption limit. In this case, you can claim a TDS refund if you file income tax returns before the due date. You cannot claim tax refunds without the filing of income tax refunds.

Important for Loans or Card Company

If you are planning on applying for a loan in the future, whether it’s a down payment for a house or any other need, it will require that you show your income tax returns for the past few years. Most loan companies insist on it as it gives them proof of return and a guarantee. Banks and credit card companies also require proof of return before issuing a credit card to any customer.

Earned Income Tax Credit (EITC)

If you belong to the working class and have a low to moderate income, you can qualify for the Earned Income Tax Credit (EITC). It is a refundable tax credit for low to moderate-income workers, especially those with families and children. The Earned Income Tax Credit eligibility depends on multiple factors such as income, family size, filing status, etc. Receiving this is not possible without the filing of income tax returns.Complete Controller. America’s Bookkeeping Experts

It Makes You a Responsible Citizen

According to the income tax laws, adults who earn a specified annual income must file a tax return within the due date. Failure to do so will result in penalties. Adults who make a yearly income of less than the specified amount should also file tax returns as it is a sign that you are a responsible, law-abiding citizen. Filing tax returns is the moral and civic duty of any citizen residing in any country worldwide.

Carry Forward Losses

Any losses incurred by an individual can be carried forward to subsequent years if you file the income tax returns within the official due date. You can use losses to offset the income of the following years. In other words, you can adjust your capital losses against your capital gains and carry forward your past losses for subsequent years. However, you must file your annual tax return before moving forward with your losses.

Conclusion 

In conclusion, whether your annual income is above or below the specified amount, filing your tax returns is always a good idea and will benefit you in the long run.

ADP. Payroll – HR – BenefitsAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.Download A Free Financial Toolkit

New Trends To Manage Accounts In 2024

Technology and automation have been the core of revolution in every industry. And the finance industry is not far behind either. Technology has changed how businesses perform their operations, such as generating invoices, managing receipts, entering data, and completely revolutionizing old manual bookkeeping methods. With these technologies, accountants can balance their cash flow and forecast financial difficulties that were impossible to track beforehand.Cubicle to Cloud virtual business

But as the new year comes, new technological implementations surface in today’s digital world. There are many trends for accounting procedures in 2024 that need discussion. Let’s explore!

AI and Automation

With machine learning, AI shapes what promises to be the golden age of digital development with no stopping signs. The finance and accounting industry comprises several daunting tasks, so the professionals are relieved they don’t have to do their manual and focused tasks repeatedly.

For instance, cloud-based accounting software has redefined an accountant’s flexibility to work from home. And this was a timely implementation, given that a pandemic struck us, and we still haven’t got rid of it. Companies believed that accounting and finance operations were the only ones that required manual labor. However, cloud-based accounting software applications soon changed that. It has eliminated human errors and saved valuable time for businesses to excel in their operations.

The Verge of Data Analytics

Everything is about data these days! Technological development has taken a new leap in the innovation chapter, from social media analytics to extensive data procedures. So, if you’re a business owner wanting to broaden your horizons on the business forefront, AI can be your crucial ignitor, especially with data at the center.

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One recent example surfaced in 2004 when Walmart evaluated its data to predict what the customers would buy before a hurricane struck. The additional stock in their inventory was quickly sold off, resulting in many profits. Several industries have employed data analytics in their ranks to monitor purchase habits, make better financial decisions, and enhance their business acumen.

Remote Working

The coronavirus has shown the corporate world that they can work from home and still be productive. In fact, due to travel restrictions, business owners have also reduced costs on business travel. Now, with video meetings in the frame, they could communicate with employees in different parts of the country or the world.

The case for the accounting and finance sectors is similar. With technological tools, they could perform better operating in an office space. They were also able to widen their customer outreach since customers could contact them through different video conferencing tools like Skype, zoom, etc. They were also able to transfer data with ease so that they could end all kinds of work.

Blockchain in Accounting

The blockchain prospect is one of the most sought-after accounting concepts that have escalated in this era. Blockchain is quickly changing the accounting sector with its cost-lowering methodologies and maintenance of ledgers. Moreover, blockchain also provides accuracy regarding the history of assets and ownership. Don’t believe us? These stats show that firms are estimated to spend over $1.1 billion on blockchain technologies until 2023. So, businesses are expanding their horizons, so why should you hold back?

CorpNet. Start A New Business NowSocial Media and Accounting

We already know how social media expands its horizons on the digital forefront. But not many people know that it’s helping the accounting sector as well. With social media sites like Twitter (X), Linked In, community forums, etc., businesses can keep in touch with their clients and benefit from their competitors. And want to know the best part? Social media is the future; companies can capitalize in many ways with everything going social.

Conclusion

As we continue to dive further into innovation, new opportunities emerge. Such is the case with the accounting and finance sectors as well. So, if you want to ensure that you continue expanding your horizons on all business levels, you need to adapt. From social media analytics to AI and automation, accounting has improved dramatically!

Download A Free Financial ToolkitAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.ADP. Payroll – HR – Benefits

Find Resources To Finance Your Startup

Diversifying your financing sources is a crucial strategy, especially in the initial stages of launching a new business. Concentrating assets in one place may hinder adaptability during market fluctuations, but exploring varied funding options enables your startup to weather potential downturns and increases the likelihood of securing funding tailored to your specific needs. It’s essential to recognize that investors shouldn’t be your sole source of capital. Demonstrating a proactive approach in exploring diverse financing avenues signals to lenders that you are a forward-thinking entrepreneur.

In the early stages of your business, your initial investment should ideally come from your resources, showcasing a long-term commitment and a willingness to take calculated risks. However, it’s crucial to note that venture funding isn’t universally applicable. Understanding that financial investors are often drawn to technology-driven enterprises with high growth potential, particularly in fields like information technology, communications, and biotechnology, is critical from the outset.Cubicle to Cloud virtual business
While business incubators support startups in cutting-edge areas, local economic development incubators focus on vital aspects such as job creation, rejuvenation, and facilitating shared services. This interconnected ecosystem, comprising various economic agents, collaborates to create favorable conditions for the growth and consolidation of micro, small, and medium-sized entrepreneurs.

These are the sources that can help you finance your startup.

Angel Capital

It is a type of non-formal venture capital in which a person invests his capital, at his own risk, in companies in the early stages of development. At the same time, he usually contributes to his experience and knowledge in managing a company to protect his investment. In the case of these types of investors, the way to approach them is to schedule appointments with prominent figures within your company’s heading, showing them your business plan and requesting their investment.

Crowdfunding

The internet has also become a way to raise money for many causes; one of them could be financing your startup. Collaborative funding happens on a donation model, like angel capital, in which people support the idea with their capital contribution. There is another investment model in exchange for a part of the company’s assets. If you want to learn more about crowdfunding, visit the sites of Kickstarter, Crowdfunder, Kubo Financiero, or Play Business.

Seed Capital

This type of capital is by a fund or an angel investor to finance a new company’s research and development stage in the initial phase. Some of the options for this type of capital are the incubators of academic institutions, such as the Incubation Center of Technology-Based Companies of the National Polytechnic Institute. The National Entrepreneur Institute is another option with various calls within its Entrepreneurs and Financing Programs.

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Venture Capital

Also known as venture capital or entrepreneurial capital, it is the one that provides a fund to finance early-stage companies with high growth potential in exchange for shareholding. Contacting this type of investor is through a business incubator such as Latin Idea, Ignia Fund, Gerbera Capital, Alta Ventures, Adobe Capital, Advent International Corporation, Evercore, and Nexxus Capital.

Credits

The traditional way to finance a business is through a loan granted by a bank, brokerage, or savings bank. Financial institutions facilitate loans, although they have the disadvantage of requiring real estate to guarantee the loan in most of their services, and many entrepreneurs do not have one.

Government Support

Public funds are a crucial first step in shaping the entrepreneurial landscape in the United States. The Software Industry Development Program (PROSOFT) is a notable contributor, supporting projects in software development, cloud computing, automation, the Internet of Things, information technology services, and creative digital media. Complete Controller. America’s Bookkeeping Experts
Funding ranges from $50,000 to $5 million on average, providing substantial financial support for initiatives driving innovation and growth in these dynamic sectors. PROSOFT’s backing propels individual projects and contributes significantly to the broader landscape of entrepreneurial development in the United States, fostering innovation and consolidating ventures in technology and creative industries.

Conclusion 

In conclusion, the success of financing your startup lies in strategically allocating financial resources and pursuing diverse funding avenues. Demonstrating proactive exploration of financing options signals your acumen to potential lenders. The commitment to personal investment showcases dedication and risk-taking, essential traits for entrepreneurial success.

Understanding that venture funding isn’t one-size-fits-all is crucial, particularly for tech-driven enterprises in high-growth sectors. Business incubators and local economic development initiatives provide support and create conducive startup environments.

ADP. Payroll – HR – BenefitsAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.Download A Free Financial Toolkit

Mastering Success: 7 Habits

It has been concluded that the most successful people have learned their priorities and how to divide focus according to each. They know that each part of our life deserves special attention, and balancing work and private life is a characteristic of successful people and their happiness.

Here are seven habits that will make you highly successful.

CorpNet. Start A New Business NowRise and Shine at the Crack of Dawn!

The ordinary waking hour won’t cut it for those who value time as their most precious asset. No, it’s about embracing the extraordinary—setting the stage for success by waking up at the pristine hours of 4:00, 4:30, or 5:30 am. This early start grants them mastery over the initial moments of the day, providing an invaluable opportunity to focus on their priorities, engage in advanced work, and seize the day.

To those who find waking up at such an early hour unconventional, fear not; gradual habit formation is key. Begin by nudging the alarm back 15 minutes earlier than usual. Day by day, gently adjust this ritual, allowing the habit to take root and transform your mornings into a powerful foundation for success.

Embrace Regular Exercise for a Healthier, Happier You!

Incorporating exercise into your routine doesn’t necessitate a grueling workout; what matters is cultivating the habit. Engaging in physical activity not only enhances cognitive clarity but also promotes overall well-being and happiness—a fact supported by science. When you exercise, your body releases endorphins, fostering a profound sense of well-being.

Dispelling the “no time” excuse is crucial. While not everyone can commit to a gym membership due to time or financial constraints, countless alternatives exist. A brisk stroll around the neighborhood, a jog, or even a light run can be excellent alternatives. Aim for at least half an hour; it’s a small investment with substantial returns.

Don’t overlook the joy of dancing as a fun and effective way to stay active. The day has ample hours; it’s about prioritizing and making time for your well-being. Over time, the benefits will become apparent, and you’ll find yourself physically healthier and experiencing an overall improvement in mood and vitality.

Devote an Hour to “I Can” Empowerment

In the ebb and flow of motivation, the key is actively sustaining it. Recognizing this, successful individuals allocate time to uplift themselves. The more resolute one is about their goals, acknowledging their capabilities and comprehending their strengths, the smoother the path to achievement becomes.

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Make it a daily ritual to immerse yourself in motivational quotes by listening to uplifting messages or reading empowering words. By dedicating at least an hour each day to reinforcing a positive mindset, you fortify your resolve, bolster your belief in your abilities, and navigate challenges with increased ease. It’s a simple yet potent practice that keeps the flame of motivation burning steadily, ensuring you approach each day with a resilient “I can” attitude.

Cultivate Gratitude for True Happiness

True happiness lies in appreciating the abundance in one’s life rather than dwelling on perceived shortcomings. Take a moment to acknowledge the blessings and express gratitude for the positive aspects.

Crafting a gratitude list helps shift focus towards the good, fostering optimism and inspiring a drive to achieve even greater things. Make it a daily practice to enumerate the things you are thankful for, recognizing and celebrating small victories along the way.

Gratitude List:

  1. Cherished relationships with family and friends
  2. Good health that allows for an active and fulfilling life
  3. A roof over my head, providing comfort and security
  4. The privilege of pursuing education and personal growth
  5. Opportunities for meaningful work and self-expression
  6. Nature’s beauty that surrounds and rejuvenates
  7. The ability to enjoy simple pleasures and moments of joy
  8. Lessons learned from challenges, fostering resilience
  9. Acts of kindness received and given, creating positive connections
  10. The gift of today and the potential it holds for new experiences.

ADP. Payroll – HR – BenefitsA positive perspective is cultivated by consistently acknowledging and appreciating these aspects, instilling a sense of gratitude that serves as a powerful foundation for happiness and accomplishment. 

Reflect on a Crucial Question

If today were the last day of your life, would you persist in your current pursuits? If the answer gives rise to frequent criticism and discontent, it signals a transformative change. Take proactive steps to alter your course, for dissatisfaction can lead to a life marked by frustration, weariness, and stress. Seize the opportunity to make choices that align with your values and bring fulfillment. Your future self will thank you for the courage to embrace positive change.

Embrace Consistency 

Commit to the journey ahead and stay the course, for success is not a fleeting achievement but the result of sustained effort over time. Understand that meaningful accomplishments are not realized in a single day; they unfold gradually with dedication and patience. By consistently adhering to your chosen path, you cultivate the resilience to navigate challenges and persevere until you achieve your goals. Remember, the key to success lies in unwavering commitment and the steadfast pursuit of your aspirations. 

Strategize and Plan for a Purposeful Life

Navigate your journey with intentionality by charting a course toward your desired outcomes. Take time each day to organize and plan activities that align with your goals. By dedicating moments to thoughtful planning, you gain clarity on your direction and create a roadmap for success.

In your daily planning, allocate moments for rest and rejuvenation. Integrating breaks into your schedule provides incentives, lightening the day’s load and minimizing stress. Remember, a well-orchestrated plan propels you toward your aspirations and ensures a balanced and fulfilling life.

Conclusion

In conclusion, adopting these seven habits can be transformative, leading to significant positive changes not only in your professional endeavors but also in your personal life. Integrating these habits into your daily routine lays the groundwork for lasting improvements that will resonate across various facets of your life. Embrace these habits with dedication and watch as they become the building blocks for a brighter and more purposeful future.

Complete Controller. America’s Bookkeeping ExpertsAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.LastPass – Family or Org Password Vault

Business: Marketing Ahead

Like every new year, 2024 will bring more challenges for businesses worldwide. For marketers, it is about anticipating the challenges and producing ways to negotiate them. It is interesting how every year has its own set of challenges. This year is no exception, as experts, marketers, and gurus are thinking about what will happen in the year. Information technology is expanding its footprints. In doing so, it expands its footprint and allows businesses new ways of making things possible. Business marketers must go through ways to devise strategies by staying ahead.CorpNet. Start A New Business Now

Business marketing will change forever starting in 2024. Though this might sound strange and unacceptable, this will happen soon. 

Here is what you, as a marketer, should be doing this year.

Customer Retention 

One of the few things you will have to focus on this year is your customers. Frankly, no business looks to quit on customers who have remained faithful to the company. You might lose customers, but that is not a big deal. This big deal would be losing a customer doing business with you for months or years. Frankly, no entrepreneur or marketer would want that to happen. Earning customers and paving the way for a business relationship takes effort. However, one mistake might cost you, the customer, knowing how sensitive they are. Marketers must focus on retaining their customers this year so they continue to do business as they did the previous year.

Digital Marketing

Look around you and quickly realize that every notable business uses digital marketing to improve results. Experienced marketers know what it means to include proficient and versatile digital marketing in their business. Knowing how versatile it can be, they would gladly have digital marketing to the vertical.

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Even top entrepreneurs worldwide are adamant about how digital marketing can improve the outlook of your business overnight. Digital marketing highlights that omitting digital marketing from your business is a mistake you must avoid. If you have not included this, it is time to revisit your business strategy and make changes up front.

SEO

Use SEO and paid digital marketing and learn about these methods if you lack information. Also, try other ways to get your business more recognition instantly. If you have not done that already, make a business website and hire professional web developers. Do this instead of wasting time on primitive methods that consume time and money. Promoting a website will bring massive traffic, and it will improve the site’s ranking as well. A higher order of your business means it will be visited and seen worldwide. More audiences will come, and they will indeed become customers. Think about it: if you could turn a chunk of your visitors into customers, that would be a significant boost to your sales.

Social Media

You have been using social media for personal use. Now, do it for your business. Using social media can do wonders for your business. It will take it to every corner of the world to learn about and find interest in it. The possibilities are endless, so hire a social media team, pay them well, and discuss strategies that might work for your business. Proven social media experts can quickly take your business and make it a famous brand.ADP. Payroll – HR – Benefits

Social media experts will turn your business into a brand. They will make the page attractive for people using their skills and proficiency.

Video Marketing

Market your business in every way you can so that it finds a bigger audience. However, the relevance of the audience matters, and your business might need help attracting customers. Reach out to your customers using innovative strategies such as video marketing to get personal with your customers.

Video marketing is a new form of marketing where you get in touch and educate your audience using small clips. You can use this method for product, business, or launching a new product. Either way, your business will get a new lease of life if you continue to use innovative strategies, especially those that will work in the twenty-first century.

Equip your business with modern strategies and ask your marketers to develop adequate, hard-hitting strategies that will work well for your business. While you are at it, continue exploring new methods for increasing the chances of turning your business into a famous brand among your clients.

LastPass – Family or Org Password VaultAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.Cubicle to Cloud virtual business

Business Travel Management

Whether assigning tasks, following up on your work, replying to customers, or checking your business mail, all these tasks can be done remotely. Almost anything and everything can be done online from your phone today.

Everyone deserves a time out, a vacation, or a simple break to relax, enjoy, appreciate life, and then return to work. Holidays are necessary for effective results, but how do you manage everything when you have a business?

You must understand how to do this without being physically present at work. Keep reading to discover the key factors you must consider when managing your business while traveling or away.Download A Free Financial Toolkit

Here are critical factors to remotely managing your business.

Conduct Regular Meetings

Everybody does not need to be clustered up in the conference area to conduct an excellent conference; you may get freelancers, remote staff, and employees at the office, all in the same seminar with just one internet connection.

Understandably, daily or weekly meetings can get tough while traveling since you’ll be primarily eventful and have extra things to address. However, weekly meetings with the managers will ensure your presence in the workplace and authorize your supervision on all business-related matters. You can effortlessly conduct conferences through Google Hangouts or Skype, where everybody can see each other and share files when needed. You may use Google Slides for presentations, and Team Viewer allows you to share your computer screen with everybody for a demonstration.

ADP. Payroll – HR – BenefitsHandle Business Mail Instantly

Remember that while traveling, your mail is something you can’t forget. Abandoning your mail for even a few days may lead to difficulties. Unattended mail can be vital contracts from clients, customer feedback, or partners’ documents.

With a virtual mailbox, take your mail with you wherever you go.

A virtual mailbox lets you access online and handle mail. The options differ from shredding documents or advancing packages to archiving, opening, or downloading mail in a few minutes. Your mail is transported to secure mail services, where the envelope is then scanned and later uploaded to your cloud-based mailbox for you to manage.

Technology has made everything so easy and accessible; you can connect to the world with just a finger and get the job done no matter where you are.

Follow-up on Work Progress and Hours

Your absence should never mean work can’t get done or is on pause. Technology has created a time-tracking software solution for slacking and lazy employees. This software lets you track employees’ working hours to update you with staff constantly coming late and working overtime. With the help of the software, you can keep an eye on your employee’s activities without physically being present with them.Cubicle to Cloud virtual business

You may also use vital project management and administration software like Asana or Basecamp to focus on getting work done professionally. Project management software lets you allocate tasks, inform them of deadlines and comments, add attachments, and ultimately mark them as complete. With the short working hours and progress method, staff will feel obliged to stay absorbed and complete tasks faster.

Now it is Time to Relax

Many people prefer their business over anything else in the world. This behavior makes it harder for them to spend time with friends, family, and themselves. We all need a break from our daily activities to focus on personal growth and peace of mind. Most business owners take vacations as a risk and avoid them because they fear things might go south without their presence.

Luckily, technology has made this job easier for us as well. You can always stay in touch or keep an eye on your employees no matter where you are.

With your business fundamentals in check, you can travel without worrying about work deteriorating or unproductively managing your business. By following these factors, you can achieve your tasks and still have time to enjoy your vacation!

LastPass – Family or Org Password VaultAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.Complete Controller. America’s Bookkeeping Experts

Holiday Home Renovation Guide

Do you think you’re up to renovating a holiday home? You would like to verify that the house is perfect for you and your family, that it’s welcoming to visitors, and that it’s a good investment. Before you jump in, think about a few of these pointers. These are the tips that people forget when buying a vacation home. Most of the time, people don’t follow the correct information. Instead, they go with what their heart tells them, which often leads them to mistakes that they can’t undo in the future.LastPass – Family or Org Password Vault

Be Financially Prepared

Like owning 1st home, purchasing a new house may be exceedingly challenging, particularly regarding money. In a recent poll, homebuyers said their second most regrettable error was not having enough money to fund the purchase.

Even if you have decades of homeownership, purchasing a vacation property costs significantly more money on the second attempt. You will be responsible for a second mortgage payment, closing charges, and other residential fees, and you’ll also be responsible for taxation, servicing costs, and insurance payments.

Examine your present financial condition to see if you have enough assets and credit to warrant purchasing a vacation house. Purchase items within your budget and save enough money to ensure you spend wisely.

One Of The Best Ways to Pay

When purchasing your holiday property, you must understand your alternatives. First, the most straightforward option is to utilize your hard-earned money. Using your own money isn’t a viable choice for everyone, and if it is, this could help you avoid taking out another significant loan.Download A Free Financial Toolkit

Another approach to get a lump amount of money is to use cash-out refinancing to tap into your equity. Cash-out refinancing involves replacing your current mortgage with a new one with a smaller balance, resulting in a reduced monthly payment and interest rate. The distinction between the two accounts is then paid to you in cash, which you may put toward your second property.

Remember: Insurance Is Also Important

Although you may be familiar with purchasing a standard owner’s insurance plan, holiday property insurance may be unfamiliar territory. Is there special coverage for holiday homes? Yes. Proper insurance offers a business package coverage intended exclusively for the hazards associated with holiday properties.

They take up for the building, contents, income, and liability, which can entirely replace your present policy. The typical vacancy clause doesn’t apply, and the general commercial liability reacts to amenities like animals and pets, liquor, pools, and hot tubs, among other things. Visitors are also protected against theft and harm. It would help if you had peace of mind, particularly knowing you have comprehensive insurance protection for your vacation home. Remember that insurance is also essential for the house. Due to any disaster, insurance will save your dream house, and many people lose their dream vacation home due to lack of insurance.ADP. Payroll – HR – Benefits

Perfect Location

After determining that buying a holiday house won’t cost you a fortune, you must choose the ideal location. You’ll not only like the home you’ll be spending a lot of time in, but you’ll also need to like the nearby region.

Is there a log cabin in the highlands that isn’t widely obtainable? Would that be a beach house on the shore of a popular tourist destination? Before loving home, even if you fall in love with the place, do your homework in the neighborhood to learn about crime, transportation, and parking.

Conclusion

In conclusion, embarking on renovating a holiday home demands careful consideration. Beyond the aesthetic appeal, ensure financial preparedness, explore viable payment options, prioritize comprehensive insurance, and select the perfect location. Resist the allure of impulsive decisions; make informed choices to safeguard your investment and create a truly welcoming haven for you, your family, and visitors. The path to a perfect holiday retreat involves a strategic blend of passion and practicality, ensuring lasting satisfaction and peace of mind.

Cubicle to Cloud virtual businessAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.CorpNet. Start A New Business Now

8 Ways To Finance Christmas Shopping

Before you start wasting money on Christmas gifts, make sure that you create a budget plan. You don’t want to go overboard and end up with nothing for New Year’s Eve. Or even worse, you must spend two months of the new year in tight financial situations.

Although, it’s a tough ask, given the pressure you must endure from family or even friends. But you should take the time to decide how much money you need to spend to have a good Christmas with your loved ones. Yes, you want to give all your loved ones gifts but don’t try to overspend. You can also provide a combined gift pack to a family. This idea also would help you save money. All in all, want to prepare for Christmas? Then, get your budget checked beforehand.LastPass – Family or Org Password Vault

Online Credit

Internet credit companies have positioned themselves as one of the most effective solutions to face financial emergencies. And it is not for less. Your loans can be processed anywhere, at any time, and without paperwork. You will receive them in your account as soon as you receive approval. Generally, the time between the request and the disposition of the money is not greater than one business day.

Friendly Loan 

Before considering applying for a loan, you can go with your loved ones for monetary support. The advantage of doing so is that family members and friends do not usually charge interest. Getting a loan through this means is not always possible, and it may bring some disagreement with the people who matter most to us.

Christmas Bonus

As a worker in the last week of December, the bonus you will receive may be just what you need to make your Christmas purchases. If you have been working in the same place for a year, it is equivalent to at least one month of your salary.

Complete Controller. America’s Bookkeeping ExpertsCredit Card

The preferred form of payment by many becomes more attractive when the twelfth month of the year arrives. During this time, many stores offer discounts, deferred payments, and returns to customers who use their credit cards. Now, you can ask yourself which is better: a credit card or microcredit? Both are different options, and you must thoroughly know their characteristics to be able to compare.

 Deferred Purchase

More and more stores give you facilities to finance Christmas shopping. In this season, the promotions to pay months without interest and to provide the first installment until next year are the order of the day.

Bank Loans

Banks take advantage of these dates to improve the conditions of their loans. Many are willing to grant larger loans, extend their terms, and charge lower interest rates. Of course, the requirements of banks will always be stricter than those of online credit companies.ADP. Payroll – HR – Benefits

Payroll Advances

Another way to receive extra money is to ask for an advance of your salary and return it in a maximum of three or six months. This loan is granted by the bank associated with your payroll. The best part is that the interest will remain at 0% if you do not fall behind with the payments. Not all banking entities grant it. It would help if you informed yourself in your branch.

Sell Your Belongings

Suppose you have jewelry, musical instruments, electronic devices, video game consoles, computers, mobile devices, or other valuable items. In that case, you can get money instantly if you take them to a pawn shop. Also, second-hand websites are an excellent opportunity to earn extra money with what I no longer use.

Conclusion 

As you can see, there are several ways to obtain the resources you need to finance Christmas purchases. Consider your options and use the method that suits your circumstances. Happy Holidays!

Download A Free Financial ToolkitAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.CorpNet. Start A New Business Now

Mastering Vacation Planning

The planning phase of a vacation is an integral and dynamic aspect. During the weeks or months leading up to the trip, the quest for information unfolds through extensive exploration of forums, websites, and guides. While potentially stressful, this process is laden with the promise of enjoyable and memorable experiences. I find great satisfaction in this phase, relishing the excitement of discovery, even though decision-making can occasionally evoke a sense of urgency and the need to eliminate options.
However, this phase can be particularly challenging for some individuals constrained by the necessity to synchronize travel plans with allocated vacation days. The initial months of each new year may become a source of stress as the imperative to coordinate with employers looms. Recognizing these challenges, we aim to provide practical tips on effectively planning your trip, ensuring optimal use of your available time, and facilitating cost-effective world exploration.Cubicle to Cloud virtual business

After organizing a few, I leave you the steps I follow when planning a trip on my own.

Destination

Selecting a destination can be approached in various exciting ways. You can watch a captivating program, seek recommendations from others, explore enticing online photos, or embrace the spirit of adventure and ask yourself, “Why not?” With countless avenues to choose from, the journey to your destination becomes as thrilling as the destination itself.

Google Map

I create a personalized map on Google Maps to streamline my travel plans. This interactive map serves as a visual guide where I pinpoint exciting places. Whether they’re highlighted in the travel guide, recommended by someone, or caught my eye in a captivating photo. This way, I have a clear and organized reference for the must-visit spots in my chosen destination.

Selection Process 

As the selection process narrows down, I face the reality that I can only explore some enticing places on my list, especially with a limited timeframe of around 20 days. I dive into in-depth research for each potential destination to make informed choices. This involves delving into details such as attractions, local experiences, and logistical considerations, helping me curate a well-thought-out itinerary that maximizes the richness of my travel experience within the given time constraints.

Itinerary

Crafting the itinerary is a meticulous process that demands significant attention, varying in time depending on the intricacies of the country. The Lonely Planet remains my trustworthy guide, serving as a cornerstone for planning. However, I augment this with additional insights from forums and online networks, seeking firsthand experiences and updated information.CorpNet. Start A New Business Now

The itinerary is dynamic and subject to thorough scrutiny and adjustments as I refine the details. During this phase, the trip truly takes shape, with careful consideration given to each day’s activities, transportation logistics, and potential spontaneous discoveries. This comprehensive approach ensures that my travel plans align with my interests and the dynamic nature of the chosen destination.

Spreadsheet

With a clearer understanding of each destination, I transitioned to organizing my travel itinerary using an Excel chart. This meticulous planning involves strategically distributing the chosen places across the days of my journey. However, I remain flexible, recognizing that real-time situations may necessitate adjustments. The Excel chart is a dynamic tool, allowing me to adapt and optimize my travel plans for a more seamless and enjoyable experience.

Airfare 

Once the destination is decided, my next step is to embark on the journey of finding the perfect flight. I prefer planning and securing tickets well in advance, typically about 3 to 6 months before the trip, ensuring reasonable prices and a smoother travel experience. 

Travel Guide

Following the flight booking, my next move is to acquire a reliable travel guide. My go-to choice is often The Lonely Planet due to its wealth of valuable information on transportation, hotels, itineraries, and more. However, I also find other guides like Bradt and Wanderer intriguing. Once armed with the guide, I explore additional sites of interest in the chosen destination.ADP. Payroll – HR – Benefits

Conclusion 

Making a list of what you need to visit is major. Do your exploration and make a rundown of any event or 20 spots you’d prefer to see when you’re visiting. Afterward, make your schedule dependent on those spots’ areas.

When you realize the amount you can spend, it’s an ideal opportunity to pick your goal! Altogether, this is up to you. Make your decision based on your inclinations. Watch out for the length of your excursion and the season you are visiting, as you need to ensure the time and climate will permit you to see and visit all that you plan to.

Complete Controller. America’s Bookkeeping ExpertsAbout Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.Download A Free Financial Toolkit