In the 1960s, self-storage development started with pioneers who identified the increasing demand for commercial and residential storage. They were the real estate developers who produced the stage for the self-storage industry.
The self-storage industry is not much different from industries that deal with demand and supply economics. Commercial and residential storage have increased the facilities that supply it. The increased growth of the industry has contributed towards increased public awareness of the personal and economic advantages of the product. The continuous increase in demand is always teamed with excellent potential, and it has made self-storage one of the leading growth industries since 1978.
The importance of the self-storage industry cannot be denied. Commercial development of the industry started back in the 1960s. Real estate will always be one of the significant assets for households, governments, and businesses. They are affected by the economic law of demand and supply; however, opening a self-storage business is never guaranteed.
Key Factors of a Self-Storage Business
The essential factors that must be considered in a self-storage business model include the following:
Cash Flow Analysis
A cash flow analysis helps determine the business’s total profit, which is an integral part of any business. Various factors must be considered. They include the considerable amount of leasable space, projected percentage of occupancy, loss due to vacancy collection problems, and the income of gross annual rents.
Development Costs
Developmental costs must be obtained before entering into any business, and the total costs must be considered before making any major decisions. Bookkeeping can be used to keep track of any information related to the significant costs associated with the business. The area of the purchased land should not reflect the full amount of the leasable space upon completion.
In addition to this, the significant factors that help determine the leasable coverage include the utilities, easements, building codes, and physical land features. The figures that are linked to the construction costs are completely dependent on the type of facility. Almost 67% of the development budget goes towards construction and comprises equipment, labor costs, and many other items. Self-storage businesses require more than half of the developmental costs of multi-family properties, including co-housing properties and apartments.
Financial Analysis
Financial analysis is an essential part of a self-storage business. A cash flow analysis helps in the determination of the ROI just after the development costs. The target occupancy percentage must be developed and is usually around 90%. Besides the target occupancy percentage, the break-even occupancy must be identified to cover the debt services and operational costs.
Self-storage businesses believe that the occupancy rate should be between 60%-72%. A low break-even percentage is always ideal for investors because it provides an extra cushion for fluctuations in the market.
End Users of the Self-Storage Business
An increase in business-minded individuals mainly powers the self-storage industry. These are the parts of every normal start-up and require a mobile workspace and temporary storage. Companies like e-commerce stores make use of self-storage units as an important part of their inventory facilities. Other than the commercial market, many people move into new homes and use self-storage units to store their belongings, whether short or long term.
The market developed rental rates for many different self-storage consumers, and they operate within these rates. This is the key to competitive sales of self-storage units. A self-storage business is beneficial as it is one of the greatest investments compared to other major real estate developments. The growth of online businesses and start-ups is expected to help expand the number of self-storage businesses and the industry.
Rents
Rents are an important part of a self-storage business. The average annual rent charges for real estate were surveyed in a large number of studies. Self-storage units are similar to multi-family and real estate properties regarding rent prices. The rents and prices of storage services are as follows:
- Multi-family: $7.5 to $12 per square foot
- Offices: $14 to $24 per square foot
- Retail: $16 to $20 per square foot
- Self-storage: $6.5 to $12 per square foot

