Falling prey to a sale made with a stolen credit card is something many businesses, especially small ones, do not consider until they become a victim. It makes you vulnerable to losing money and trust. As a business, you want to minimize the risks and cut losses when it comes to such fraud.
Even though credit card fraud is rare, if your business accepts them, it is something you cannot neglect. It is estimated that such activities cause losses amounting to $16.31 billion worldwide, and almost half of these are reported in the United States.
It can happen regardless of whether your business operates online or offline and can also be conducted on a massive scale. A particular group was caught and charged with conducting a credit card fraud that had caused losses of around $13 million over 16 months.
Usually, the holiday seasons are profitable times for all kinds of business owners. Sadly, the profits can fade if any such loss occurs, resulting in additional liabilities for the business or the owner. It is seen that many businesses start placing preventative measures only when they are hit by credit card fraud. It is suggested that owners take proactive steps to prevent such losses from affecting them in the first place.
Spotting fraudulent orders
If your business takes orders online or over the phone, you can do a few things to screen suspicious orders. One of the most common methods is to ask for AVS or CVV verification methods. These methods are specifically useful in transactions where the credit card is not physically present.
Other things that you can look for are:
- Large or expensive orders placed online, especially if they require things like same-day shipping or overnight shipping
- Buyers who claim they will place a large order and ask for a catalog or list of what you sell
- Customers who are hesitant to provide personal information, such as phone numbers or full name
- Shipping to foreign countries paid by a US card or orders with different billing and delivery addresses
Labeling a transaction as fraud is not feasible if it fits only one condition. However, the presence of several reasons could be reason enough to be suspicious. It is suggested that you investigate the matter to avoid losses.
What should be done to investigate the order further?
If you find several of the above things applicable to the order, you have legit reasons to be suspicious. Now, to thoroughly analyze whether it is fraudulent or not, you can do a variety of checks to make sure that the order is being placed by the cardholder or someone authorized by the credit cardholder. These are:
- Request complete information on the cardholder, such as name, address, phone number, and zip code.
- Make CVV a compulsory requirement for transactions.
- Verify the provided information through the bank or another verification system practiced in your area. If the information does not match up, decline the order.
- Block transactions through a service that intercepts the order based on the region of origin and other things. These services are available easily for a fee.
- Attempt to call on the contact information of the cardholder. Decline the order if you cannot reach the cardholder.
- Look up local orders and match them with phone numbers and addresses in the phone book.
- Utilize an address verification service to mark suspicious sales and block them if need be.
- When you ship the product, it is wise to send a reminder message. Sometimes people forget what they have ordered. Sending a letter to the billing address may also help you verify the order.
If you take up these steps, essential for cutting losses, your business will do all it can to avoid credit card fraud.
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