Category: Content

Scarcity

Scarcity is something that everyone understands, whether they realize it or not because everyone has experienced its impact. The core economic dilemma of scarcity is that the world has finite – or scarce – resources to fulfill unlimited wants. People are forced to judge how to deploy resources as effectively as possible to meet as many of their objectives as possible.

For example, only a fixed amount of wheat is cultivated each year. Some favor bread, while others prefer beer. Because of the wheat shortage, you can do only a limited amount of good. How do we calculate the amount of flour for bread and beer? One solution to this challenge is a market system based on supply and demand.

Supply and Demand

Supply and demand are the driving forces in a market system. For example, if many individuals desire to buy beer, the demand for beer is said to be high. You can charge a higher price for beer and generate more on average when you use wheat rather than flour to manufacture beer.

It may hypothetically lead to a situation in which more people start brewing and, after some production cycles, there is too much beer on the market – beer supply expands – that beer prices plummet.

While this is an oversimplified and extreme example, the supply and demand idea helps to explain why last year’s popular product cost half as much as this year’s.

Costs and Benefits

Cost and benefit concepts are tied to the economy’s rational choice (and reasonable expectations) theory. When economists argue that people act rationally, they suggest making decisions with the best benefit-to-cost ratio in mind.

Breweries will recruit more personnel to brew more beer if there is a tremendous demand for beer, but only if the cost of beer and the volume of beer they sell justify the higher expenses of their salaries and the resources needed to produce more beer. Similarly, the consumer will purchase the most excellent beer available, but not always the best-tasting beer in the shop.

The notion of costs and benefits may be used in various decisions that aren’t financial. Daily, college students undertake cost-benefit analyses, focusing on the classes they believe are most crucial to their success. It may also include lowering their time studying subjects they think aren’t as important.

Everything is in the Incentives

If you’re a parent, manager, teacher, or someone in a supervisory role, you’ve undoubtedly previously had the opportunity to provide a reward—or encouragement—to raise the chance of a specific outcome.

Economic incentives explain how supply and demand encourage businesses to give customers what they want while urging consumers to save their limited resources. When client demand for a product rises, so does the market price, incentivizing manufacturers to produce more to command a higher price. When the cost of raw materials or inputs for a product rises, and manufacturers restrict supply, the price they charge for the product increases, and buyers are incentivized to conserve their consumption, which is superb and reserved.

Stock and Flow

Stock and flow are two variables that differ primarily in their relationship to time.

The stock is a precise amount at a single point in time, which may have accumulated through time. The flux is a monetary sum expressed over some time, usually in the form of a charge.

You may describe the principles of inventory and flow using the following example: suppose you have a monthly rent payment of $1,000. This rent would be the cash flow, denominated in dollars ($1,000), over a while (1 month), which we may describe as $1,000/month. However, you were in debt the previous month and discovered that you only had $985 to pay your rent.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

The traditional method of accounting dates back to 1495 and was designed by an Italian monk. It is still the basis of most accounting programs but no longer suits today’s entrepreneurs. Below are the seven reasons you should no longer work with the traditional accounting method.

Many people ask me: Do you like doing bookkeeping? Most people would answer this question smiling “No!” without thinking twice. But I’ve been doing the job of an accountant for 18 years, and I can give a single answer here:

YES, I love the job of an accountant: It’s not just the company’s figures but also how these are created and what develops from my work. The statistics I prepare can have a significant impact on management’s decisions. I am also fascinated by how you can adapt processes so that the accounting department can remain lean despite the excessive growth of a company.

The Traditional Tasks of the Accountant are Automated

That’s why I’ve been thinking about how the job of an accountant has changed in recent years and how this could change in the future. The Oxford University study “The Future of Employment” inspired me to do this. Here, some scientists have asked themselves which jobs are easiest to automate and thus fall victim to automation with the help of computers the quickest. It turned out that the position of an accountant is one of the most vulnerable. Of the 702 job profiles examined, it is ranked 671! He’s far behind when it comes to job security.

In the age of Industry 4.0, the fear that new technologies will increase the unemployment rate of accountants is a constant source of discussion. But the more digitization progresses, the clearer it becomes that this fear is invalid. On the one hand, technological progress makes many traditional activities superfluous. At the same time, however, there is also an endless range of new fields of activity requiring more highly qualified workers.

Accounting for the Future Includes Controlling Strategic and Entrepreneurial Thinking

It also applies to bookkeeping: in the future, employees in the finance department will no longer have to type in invoice numbers and bank information or laboriously fill out Excel spreadsheets. Thanks to digital accounting, companies save significant time and money. With the right software, a lot of manual work becomes superfluous.

But why do you need an accountant at all? The answer: because accounting 4.0 will not make the profession die out, but rather change it. For complex bookings, the expertise of professionals will continue to be in demand in the future. In addition, the accountant will have to take on tasks such as checking and monitoring the system and digital maintenance.

In summary, the following points could include the future work of the accountant:

• Develop strategic action plans
• Formulate forecasts for future developments
• Check and optimize computer-controlled processes

According to many different forecasts, the new way of bookkeeping will prevail. The accountant will, therefore, take on more responsibility in data analysis and management consulting. In conjunction with the appropriate accounting software, the accounting system can relieve the accountant of numerous tasks depending on the range of functions.

In my forecast for the future, I have identified two megatrends in future bookkeeping. These two megatrends are:

• Cloud
• Automation

Combining these two trends will offer entirely new accounting methods in the future. In recent years, I have studied all these topics and successfully implemented them in many projects.

Nowadays, accounting can and should be done differently. With the new accounting method, ‘Entrepreneur Oriented Accounting,’ you as an entrepreneur are once again central. With this, you meet the requirements of the Tax Authorities, you understand your accounting yourself, you enter everything correctly and definitively in one go, and the reports provide you with real-time information.

All reports, even the annual report, come from the accounting system at the touch of a button. Jortt invented Entrepreneur Focused Accounting, which is suitable for all companies, from freelancers to general partnerships, BV, and partnerships with a turnover of up to $12 million annually.

Therefore, I believe the accounting profession is not dying out – no, it is changing. It may be massive for some, but the change must be accepted with the help of technology and translated into new areas of responsibility. Complete Controller is a perfect example of that. We shattered the accounting industry with our forward-thinking business model. You can learn more about us and how to thrive financially on our website and blog.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Do not trade stocks at random, but try to follow a strategy. If you have a plan, you have something to follow that signals buying, selling, or sitting still in the boat. Of course, you should edit or change your strategy over time if you notice that it does not work.

Below, we list five common strategies for beginners in stocks. Of course, there are more strategies simultaneously as many experienced stock traders mix different approaches. But these are excellent bases to start.

Strategy 1: Invest in Companies You Believe in

It may sound simple, but it is not a completely stupid strategy: buying shares in companies you believe in and know about. Are you interested in, e.g., cars and the automotive industry – why not buy shares in that sector? Ask yourself a few questions, in this case for companies in the automotive industry:

• How do I think the automotive industry will develop soon?
• Is the company prepared for changes in the automotive industry?
• What are the company’s strategy, goals, and results?
• Are the company’s services or goods popular?

An important reason this is a good strategy is that you will be more easily interested in news in something you are interested in. It will be more accessible but also more fun to keep up with.

Strategy 2: Copy a Pro

Pros that you can copy. Another common strategy is trading the stocks simultaneously and at the same price as a professional. As a beginner, why should you analyze and study stocks when some are already professionals?

By making the same buy and sell at the same time, you achieve, in theory, the same results as the pros. Several platforms, such as eToro, let you automatically copy a professional for a low platform fee. Buy and sell are done automatically and simultaneously as you follow the professional set.

Strategy 3: Buy Shares with a High Dividend

Use a strategy to buy shares in companies with a high dividend, preferably in companies with a history of raising their dividends to shareholders yearly.

It is easy to check before buying shares in a company. Go to the company’s website to know how often and how much the dividend is usually.

Compare with other companies to get an idea of whether the company has a high and frequent share dividend compared to similar companies.

Strategy 4: Own Shares in Investment Companies

Investment companies have a history of doing well on the Stockholm Stock Exchange. Therefore, it is an excellent strategy to buy shares in these companies. An investment company’s business concept is to own shares in other companies. It works much like a fund but with ownership in a slightly smaller number of companies.

Investing in investment companies is an excellent way to spread your risks. Perfect for you who have just started stock trading. Some examples (but there are many more) of investment companies on the Stockholm Stock Exchange:

• Investor – holds shares in companies in telecom, electronics, and industry
• Industries – owns the most prominent Swedish companies within, among others. Finance, telecom, and industry
• Ratos – has shares in medium-sized unlisted companies in the Nordic region

Strategy 5: Invest in Small Companies

Another good strategy for beginners is to invest in smaller companies. Why? Well, because small companies usually grow faster than larger companies, which can lead to the share rising in value more quickly.

Many experts do not analyze smaller companies either, which may mean you can find undervalued companies here.

Go too slowly than the opposite. When you start trading stocks for beginners, avoiding big mistakes that can cost money while the motivation may run out is more important.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Planning is one of the things that are common when traveling on the highway, giving a wedding speech, and social media marketing.

If you can improvise all three, that is great, but it is always best to have a plan in place, especially when building your social media strategy.

Most marketers today understand the importance of social media in an effective inbound marketing plan. With many social media channels to manage and post on, keeping organized and strategizing when and what to share is critical.

Sprout Social

The social media calendar and publishing tools provided by Sprout Social make it simple for team members to plan and schedule all their social network postings. You may prepare material to be delivered to Twitter, Facebook, Instagram, LinkedIn, Pinterest, and other social media platforms.

You may tag each social post and add remarks to manage better and report on your post strategy and campaigns. In addition, their publishing package includes a tool named Optimal Broadcast Times, which evaluates your social media data and publishes your content at the optimal time for your audience.

Loomly

Loomly provides more than content management tools; it provides inspiration and solutions to improve your generated content. It also allows you to manage your content assets, schedule articles, manage them in a list or calendar view, and evaluate what works.

However, their most robust feature set includes a collaboration and approval environment where teams can share mockups, provide comments, examine version logs, and mark for approval. When it appears like there are “too many chefs in the kitchen” on a given project, this might help you streamline.

Hootsuite

Hootsuite includes a Planner tool to assist you in creating campaigns, identifying publishing gaps, and collaborating with your content development team. Its main feature is social publishing, which allows you to distribute the material to your networks beforehand. Still, it also offers a lot of collaborative and post-approval functions. You may even collect material without checking into your account. After you have finished creating your material, you may preview it using the Composer tool, which displays it in the format each social network requires.

Agorapulse

Agorapulse, like Hootsuite, provides social broadcasting tools and a content schedule to help you manage your social media sites. It includes scheduling (or rescheduling), queuing, and mass uploading of posts, which is extremely helpful for people who plan material quarterly or monthly. Agorapulse’s social inbox, on the other hand, helps to manage all your interactions from many platforms in one spot. Generating content is more than just a single action; it also increases reader awareness and engagement.

SocialPilot

You can manage all your social media sites in one place with SocialPilot. There is no need to switch tabs to get data for each handle. This application ranks among the many accessible social media automation solutions since it manages over 200 accounts and permits bulk publishing.

Since the number of social networks has grown, SocialPilot may become the platform of choice for many individuals, as it allows me to search for leads outside the most popular sites.

Running specialized campaigns can be a pain, especially if not all participating teams have real-time access to all the information. Fortunately, SocialPilot allows the entire team to work on a project together. Like other automation systems, it includes data so marketers can determine what works and what does not.

Small enterprises, professionals, corporations, agencies, and teams may all benefit from SocialPilot’s strategies. Those who wish to try out their services can do so for free (no credit card necessary).

They are accessible on the internet, mobile devices, desktop computers, and as a browser plugin.

IFTTT

IFTTT is the most excellent approach to growing your social media automation efforts. In theory, automation begins when a specific condition or order is satisfied. It is a platform that allows you to connect to several devices simultaneously. Let us use the applet (recipe) “Store your Facebook images in Dropbox” as an example.

When you post a picture on Facebook, the command “If you publish an image on Facebook, then upload a copy to Dropbox” will automatically back it up to Dropbox. You may view a wide selection of functions, tools, and “recipes” if you go to the “all services” area (also known as applications, channels, or applets).

IFTTT links to over four thousand different applets. Some are strange, while others are useful, but overall, this tool may help you save a lot of time.

Conclusion

There is more to getting the most out of social media automation than choosing between tools like Sendible, Tailwind, CoSchedule, and Zapier. Like your SEO strategy, your social media plan needs the proper focus and consideration. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

New buying behaviors and marketing trends have developed during COVID-19 and the various events in 2023. The year changed a lot, and more brands focused on online strategies. At the same time, more consumers are using the Internet to shop for products. Brands, therefore, need to know the new marketing trends for the coming years, so what are these recent trends?

In 2023, the labor market changed radically, and many companies had to start rethinking and thinking new. In addition, it has become increasingly common to work from home. With that, everyone has been forced to become more digital, both in their marketing and communication, internally and externally. Some of the trends that became more prominent in 2021 were that companies live-streamed more, companies have more online customer meetings and conferences, social media has become hotter, and selling online via various platforms. This article addresses a few trends that have changed marketing in 2021 and beyond.

 

Live Streams

The most significant trend in social media was live streams. Many influencers started streaming live, while their views increased when most were at home. For example, thoughts on Facebook and Instagram doubled in one week in Italy during COVID-19.

Then, most of the events were live-streamed. For example, famous artists turned live concepts into live streams last year. These factors contributed to a massive increase in live videos, and users became more accustomed to these features on social media platforms.

 

User-Generated Content (UGC)

The content created by users is called user-generated content (UGC). Brands get this content, publish it on different platforms, and usually mention the creator. While user-generated content is not new, more brands will use it in 2021 to improve engagement and build trust with the target audience.

User-generated content includes reviews, video reviews, blog posts, and photos. In some cases, brands find content from users on social media to share or publish on their profiles.

 

Easy-to-Consume Content

Many brands have gone online in recent months due to COVID-19 and have concluded that their followers want easy-to-consume content. Unfortunately, easy-to-consume content is passive, short, and to the point.

For example, 55% of Americans listen to podcasts, and it mentioned newsletters 14% more during COVID-19. Podcasts and newsletters are two types of content that are easy to consume and help brands reach their target audience.

 

More Brands Use Stories

Stories are an engaging type of content that includes both images and videos. More than 500 million users a day watch stories on Instagram. Facebook has also developed a similar feature to motivate its users.

The trend is that stories will continue to dominate social media for several years. Regarding marketing, 96% of marketers will continue using accounts over the next six months, and 36% of brands already use stories to market their products.

 

Social Trade will Continue to Grow

Many brands have used social media to market their products for several years. However, many platforms have created new or improved previous features that help us sell products directly on social media.

Instagram allows us to tag and buy products directly in the app without leaving the platform. It makes the process much easier and improves the user experience. Facebook also has a feature that allows you to set up a store.

 

TikTok Continues to Attract Influencers

TikTok has over 800 million users, 600 million of whom are active. It means that almost 75% of all users are happening every day. So, it’s perfect for influencers who want committed followers who help them get bigger sponsorship deals.

TikTok also has a Creator Fund for users in the US and Europe. It rewards the best creators and motivates them to continue producing good content for their followers.

 

Video is the Key for Influencers

Many influencers focus on videos in 2021, and all trends indicate that video will be the key in the future. For example, TikTok uses short videos, while Instagram and YouTube have introduced features with both short and long videos.

A video is a great tool to market offers from their sponsors and explain their products. The live-streamed video also provides many views and shows the way for more engagement. We expect to see more creative videos with even more commitment.

 

Conversation Marketing

You can use chatbots to automate conversation marketing and make it more personal. Chatbots can, for example, answer more straightforward questions about products on social media and thank customers.

According to a study, 35% of consumers want to see more chatbots from brands. The main reason is that they need help finding what they need, and they have no problem getting help from a cure instead of an actual person.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Understanding the Income Statement

An income statement shows you a company’s profit and loss over time. These were again commonly known as profit and loss statements.

An income statement usually shows:

• Income
• Cost of Goods Sold
• Total profit
• Expense
• Profit for tax
• Tax
• Net earnings

Income is the money a company takes out; subtract the cost of goods sold to find the total profit. Subtract the expenses from the total gain and arrive at the result before tax (EBT). Payments may include marketing, advertising, promotion, general and administrative costs, interest charges, depreciation, and amortization, spreading the cost of assets over time. The tax amount is subtracted from EBT to calculate a company’s net income or loss.

You can use these numbers differently to understand a company’s financial health.

What Can You Do With It?

Your profit and loss statement is an annual dipstick in the engine of your company. Is the net profit on par or below it? You want to maintain or even increase a positive result. You will have to adjust and act if there is a shortage. It is essential to talk to your financial advisor about, for example, cost aspects, price calculations, and purchasing benefits. You can also compare your data with that of entrepreneurs in your industry. Collect them from your trade association or bank.

Financing

Financiers like banks can extract valuable information from the profit and loss account and balance sheet. They do this with calculation formulas (key numbers). A financier needs these key figures to know whether your business is healthy. To assess this, a financier looks at your turnover and purchase data. He compares your figures with those of other companies in your industry.

Are you looking for financing? Then, make sure you have a realistic profit and loss account. Also, create a ‘B scenario’ with 15% less turnover. Purchasing and variable costs are adapting. The fixed expenses, such as rent and personnel, remain the same. Then, ask yourself whether you still have enough profit left below the line. Also, keep your budget in mind.

Financial insight

With your profit and loss account, you get financial insight. Use several calculation exercises from the Annual Accounts Manual, section ‘information about key figures.’ Or enlist the help of an expert such as a bookkeeper or accountant. With knowledge about your figures, you are a good discussion partner for them and, for example, financiers.

Evidence for the tax authorities

You pay tax on your company’s earnings. How much depends, among other things, on the profit and the type of tax, income or corporate tax, and the tax regulations. You also have an administrative obligation. After checking your administration by the tax authorities, they determine the assessment. Do you have a correct profit and loss account? Then, you pay the correctly owed tax rate via an appraisal. An incorrect presentation of your profits will lead to a profit estimate by the tax authorities. In practice, this turns out to be unfavorable for you.

Profit statement inquiry

Investors can use income statement inquiry to calculate financial ratios that can compare the same or one company to another each year.

To illustrate, you can compare a company’s profits to its competitors by looking at total, operating, and net profit margins. Alternatively, you can compare one company’s earnings per share to another to show whether shareholders could earn EPS if each company shared net income. As part of the top line of revenue, each line of the up and down analysis report is called a vertical analysis. For example, you can use it to represent the relative size of various fees. Horizontal analysis helps you compare the same numbers in more than two periods and identify trends. Use horizontal analysis to show a profit before tax over the past three years.

Income statement conditions

The income statement has some limitations. Capital structure and cash flow are factors that make a company thrive or disrupt the use of quotes, which is the income statement’s limitation.

To illustrate, a company needs to estimate the depreciation of an asset. You can’t know the lifespan of a computer, copier, or business jet in advance. Or, if they face lawsuits, they must assess how they should be prepared to carry out their duties. By their very nature, estimates are interpretable.

Secondly, the limitation of the income statement is the deliberate over-or underestimation of numbers. Estimates are essential and may occur by accident, but they can also be made deliberately to increase or decrease metrics such as revenue or profit fraudulently.

Accounting rules can also be restrictive. It affects the number used in the comparison. When comparing income statements, consider that many companies may use the first-in, first-out (FIFO) principle to value inventory, while others may use the last-in, first-out principle. 

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Fintech is an emerging industry that is challenging traditional financial services through innovation. Fintech is challenging big banks with innovations like mobile telephony and big data. With hundreds of millions of investments, year-round mega-tech events, and business accelerators designed to launch start-ups on the global stage, Dubai has established itself as the leading Fintech hub in the region. The UAE accounted for 46.8% of fintech investments in the area in 2020. During this period, the Emirates raised a whopping 67.9% of funding.

To attract start-ups, especially in technology, you must create an attractive ecosystem allowing them to access this sector. It has access to regulation and financing, and Dubai, an international financial center, has created a $250 million FinTech investment fund. It is where our business accelerator program begins, where we enable start-ups to pitch their solutions to more than 30 financial institutions.

The Main Goal of Financial Technologies:

1. To increase the availability, quality, and range of financial services.
2. Reduce risks and costs in the financial sector and the cost of services for consumers.
3. Support the development of competition in the financial market.
4. Ensure the security and stability of banking processes.

An Overview

1. The total number of investments in Fintech in the world lags far behind the number of investments in 2019, which was at 168.5 billion US dollars. As of mid-year, the total investment in Fintech worldwide was around $30 billion.
2. The largest share of total investments in Fintech as of the middle of the year is in the Americas, where assets amounted to $14 billion. Total fintech investment in the Asia Pacific was $9 billion in H1 2018, and fintech investment in the EMEA region was $4.2 billion.
3. The Americas and countries in Europe, the Middle East, and Africa are currently on track for a new record annual growth in fintech investment. At the end of the first half of 2019, North and South America attracted $9.3 billion in US investments in VC, Asia – $6.6 billion, and Europe – $5 billion.
4. Corporate investment in VC remained strong, accounting for $15.1 billion in fintech investment globally. In the first quarter of 2019, the United States recorded a record value of transactions involving venture capital companies, which exceeded $3.2 billion; the value of transactions in the subsequent quarter amounted to almost the same amount.
5. M&A activity has declined across all world regions, with a particularly sharp decline seen against the backdrop of the mega M&A activity in 2019 and 2020. In the first half of 2021, the volume of M&A transactions amounted to USD 5.2 billion; in the second half of 2022, it was $8.9 billion.
6. Global investment in cybersecurity surpassed the 2019 record of around $600 million to reach $900 million.

Big Data

During quarantine restrictions, the development of the regulatory framework and government fintech acceleration programs accelerated. It was reflected in the growing attention to digital platforms, neo-banking, contactless payments, and Wealthtech class solutions. In Europe, there was a good dynamic in the Regtech solutions market, and in Southeast Asia, there was a good dynamic in cryptocurrencies and blockchain. In all regions, there is a trend of increasing attention to solutions for digital identification, security, and fraud prevention in financial transactions; there has been another growing attention to cloud platforms.

The Central Asian market is similar in the increased attention of regulators and government agencies to the development of Fintech. It contributes to the growth of interest, attraction, and the emergence of new solutions. However, investments are relatively modest, venture approaches are still not used so often, and the market continues to complain about conflicts between the requirements of various legislators and regulators, hindering its development. However, we can expect the emergence of new players, at least in the banking market, as early as next year.

Robotization

It is the automation of financial processes using robots and computer programs. For example, using robotization in banks has reduced the time for receiving applications from customers, simplified and accelerated customer risk assessment procedures, reduced the number of bank branches, and so on. In the future, banks will strive to ensure that office people solve only non-standard client tasks beyond machine algorithms and receive the top products and services online.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Your company indeed has huge office expenses but is not aware of it. How do you reduce paper consumption in your company? We believe that many costs are necessary when they are not, and proving to be an indicator that the processes in our company are not entirely efficient, in addition to not taking care of the environment.

To be responsible for paper consumption, reduce expenses, and have fast, efficient, and modern workflow and workflow management processes, you must start by reducing paper consumption.

Tips to Reduce Paper Consumption in Your Company

Printing paper is expensive. Toner, ink, paper, light, computer costs, and, above all, slow down your processes when working.

A small gesture like printing a document that does not need to be printed can become thousands of dollars, especially when you have many employees, printers, and several departments working with these completely obsolete systems.

In this regard, you should put some tips in place to reduce spending on paper and paper printing.

1. Make your invoices online with my management

First, you don’t need to print all the invoices you do with Excel. You can do them in your billing software, where they will be secure, and you will have automated backups to keep your data safe and protect its privacy.

Making invoices online will make the process easier. You will waste less time and be able to work more professionally.

2. Do not print your emails if it is not necessary

Printing emails is another one of those bad habits that end up affecting many companies. Printing a document or email to show it to an employee at another table, not even to our department head, is unnecessary.

We must get used to taking advantage of new technologies. Suppose all the information is in the cloud and is accessible to authorized people with a few clicks. In that case, everyone can check the data online, and there is no need to print reports or documents generated online, which can be read online.

3. Understand that information is constantly changing

Today, the changes are vertiginous. What may work today may not work tomorrow. For this reason, we must realize that the data must be accessible in real-time and reduce our dependence on the “photo finished” since what matters is today’s data, which could change utterly next month.

It is much more efficient and appropriate to the needs of the company to have a dashboard from which we can monitor our company’s performance indicators, which will help us have a greater awareness of the reality we face.

4. Manage your catalogs online

Large databases, inventories, and catalogs should be virtual. Our management program lets us update the information more quickly, and you will integrate the data with other data. At the same time, the data we save in Excel files will usually not be interconnected.

We must get used to working with software that facilitates integration since large companies’ databases involve managing much information and many details. Data can change, so what we have printed today and tomorrow may have no value because everything is outdated.

5. Virtualize your relationships with suppliers and customers

Through your internet, you can share information with suppliers and customers without printing documents to send them. The practical thing is not to work with each client differently but to have a standardized and automated system that helps you manage your work processes well. You can quickly control the creation of delivery notes, invoices, and other commercial or accounting documents using cloud management software that makes your job easier.

6. Virtualize your business; enter the digital transformation

Your company needs to prepare for the future. Companies that do not will be left behind. Technology is increasingly present in our lives. Therefore, if you have a traditional company and you have been making your invoices through Excel or other office software, it is time to rationalize all administrative work.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Certain situations lead us to make appointments for candidates to buy a property that becomes unproductive if you have not considered the potential buyer’s profile or have not accessed (or have not been able to access) information that previously served to know Housing in depth.

These hours and hours lost teaching a home that does not convince the client (or escapes its possibilities) can be avoided and reused to find the right property if we previously applied a series of filters before visiting the home. How do you ensure the best buyers for each floor?

How to Set Filters to Find Candidates to Buy a Property

The first thing is to divide and establish the actions and tools that automate these processes to the fullest. The maximum “time is money” should be a priority in any real estate agent, and any system or tool that serves to make the client who obtains the information he needs will mean considerable savings not only in visits but also in meetings, queries, emails sent, calls, etc.

Therefore, we must classify the filtering system through automatisms (tools and information visible from the web or portals) and the information provided by the client (budget, family situation, priorities.

Automatic Filters to Find Candidates to Buy a Property

We understand by automatic filters those that fall into the first category: the information or software that allows any interested party to know the property to the fullest so that without having to mediate any agent, they can assess whether the visit to the house can be productive or does not fit your interests.

Every property must have basic information such as the number of rooms and how they distribute the square meters of each of them, the exterior and interior rooms, and the height of the house. But also information beyond the address, the price, and the items described that might be advantageous or restrictive, such as the type of land, if there is a community elevator, the community fee, insulation, air conditioning, an elevation plan, etc.

All this must accompany tools that clarify/detail all this information, such as high-quality images, videos, etc.

For a greater degree of satisfaction and filter, virtual tour software allows the client to be the one who visits at will and with a degree of detail that corresponds to reality.

Mortgage calculators and automated chats (robots that answer questions through predetermined FAQs) are other elements that add to this first filter, including automatisms.

Personalized Attention Filters to Find Candidates to Buy a Property

Although all the tools described help (and much) this filtering in search of the ideal candidate, the management, and ultimately, the approval of a profile as valid must come from the agent. The sooner you make sure of it, the less time you will spend in the gestation of the sale, and with more determination, it will ensure you close it satisfactorily.

For this, the agent should not work as one of those bots or as a clerk or administration employee without further ado: we must escape the desire to fill the appointment schedule and ensure that each of them is arranged with a high probability of being able to close the sale.

For this, a previous personalized questionnaire can be used to find out if they are suitable candidates or if, from our experience, we feel that they are not facing the desired property. In the latter case, we must avoid rejection “just because” and advise them or kindly recommend another property in our portfolio.

This is the case, for example, of mortgage expenses: many clients make their calculations by adjusting their budget to the one indicated on the property file without considering key factors such as mortgage expenses, commissions, entry amount, etc. This dance of numbers can cause that at the time of having decided on the property, they do not reach what is necessary, causing frustration to both parties: the client who sees his ideal property escape and the agent who sees a sale escape as much as he had everything to close it. About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.

Introducing a new piece of technology might be intimidating. You are stepping into the unknown, where anything may happen. Because technology constantly evolves and keeping up with trends may be difficult, now is the best time to start planning.

There are many distinct types of communities. A community might be a small gathering of innovators or a global one. A community can even be a group of people motivated to be effective.

Augmented reality is a new, inventive technology ready to transform the world of interaction by allowing people to connect and develop in new ways. Even though augmented reality is relatively new, it is time to consider whether it is the ideal match for your company.

Consider the Pokémon Go mania of 2016. People went out of their way to discover and catch animated Pokémon figures on the app. People from across the world use the app. Following the success of this application in communities, several organizations have been encouraged to explore augmented reality. It attracted customers to local establishments hoping to ” catch Pokémon.”

What is Augmented Reality, and How Does it Work?

According to an excellent article by the firm, augmented reality is “a method of adding computer-generated modifications to an existing reality in an attempt to implement it more significantly by allowing users to engage with it.”

It integrated augmented reality into several apps. Snapchat is another example of augmented reality that has proven to be popular. Snapchat employs “filters” to overlay a virtual layer on a real-life person’s face. It gives the user a one-of-a-kind augmented experience to share with their Snapchat friends.

According to Strategy+Business magazine, governments and merchants are slowly considering adopting augmented reality for new infrastructure projects.

A virtual image of the future area may be built using augmented reality to offer stakeholders a sense of the completed project. Better personalization, enhanced communication, and more significant community participation benefit augmented reality. 

Augmented Reality and Community

Allow them to explore the place through augmented reality. Create a poll to obtain feedback on the new site from your community.

There is an excellent resource available regarding augmented reality. These authors discuss the evolution of augmented reality and its future implications. “Desktop computers are being phased out.” “They want to see the actual world through the lens of a new virtual experience,” Hollerer writes.

People can interact with augmented reality through a game interface. They can encounter a new virtual dimension and inhabit a new upgraded physical world. Organizations will not be able to integrate augmented reality overnight. It needs considerable study and preparation.

 What Role Does Augment Reality Play in Increasing Engagement?

We are all aware of the advantages of augmented reality. But how can you make the most of the innovative technologies to increase community engagement? Is it time and money well spent?

Get creative and choose to be distinctive with your augmented reality experience if you decide to plan one. The community will be interested in your initiative; you must now provide them with communication venues to voice their thoughts.

What is the Goal of Your Company’s Usage of Augmented Reality?

Take some time to think about how you will employ augmented reality. Do not merely add augmented reality capabilities to your company to keep up with the times. Please give it a reason to exist.

Once you have decided on a goal for your augmented reality experience, you can think about how to make it effective and start making plans. Will you be working on a project? Alternatively, do you wish to employ augmented reality to convey a message?

 Conclusion

If you have not already, check out Snapchat or Pokémon Go’s augmented reality experiences. It takes effort and planning to create an augmented reality app or program.

Do you believe augmented reality is a technology Social Pinpoint should plan for? Would you consider using augmented reality in your forthcoming projects? Let us know what you think in the comments section below.

About Complete Controller® – America’s Bookkeeping Experts Complete Controller is the Nation’s Leader in virtual bookkeeping, providing service to businesses and households alike. Utilizing Complete Controller’s technology, clients gain access to a cloud platform where their QuickBooks™️ file, critical financial documents, and back-office tools are hosted in an efficient SSO environment. Complete Controller’s team of certified US-based accounting professionals provide bookkeeping, record storage, performance reporting, and controller services including training, cash-flow management, budgeting and forecasting, process and controls advisement, and bill-pay. With flat-rate service plans, Complete Controller is the most cost-effective expert accounting solution for business, family-office, trusts, and households of any size or complexity.